The New Startup: A Modern Guide to Launching a Business Quickly and with Minimal Cost

The New Startup: A Modern Guide to Launching a Business Quickly and with Minimal Cost

by David Pike

Paperback

$11.95
View All Available Formats & Editions
Choose Expedited Shipping at checkout for guaranteed delivery by Wednesday, September 25

Overview

Do you want to be your own boss? Are you working in a cubicle, counting down the hours until 5 o’clock (or later) when you can leave the office? Are you unemployed? This book is for you. Starting a business might seem like a complex maze, but there are steps and guidelines you should follow. Based on my personal experience of 10+ ventures, research on entrepreneurship, and conversations with hundreds of entrepreneurs, I provide an easily navigable path for you to achieve your dream of self-employment.

This is the only startup book you will ever need to buy. It will teach you how to test an idea and turn it into a business with as little capital as possible. By following these steps, the odds of your business succeeding will exponentially increase. In this book, you’ll learn how to:


  • Generate hundreds of business ideas and test them out for less than $50
  • Structure your business and fund it without using your own money
  • Build a website in only a few hours and grow your online presence
  • Leverage free press and market your product/service using dozens of innovative tactics
  • Scale your company to substantially increase revenue


There are many books available about entrepreneurship. How is this book different?



  • Provides concrete steps instead of anecdotal stories
  • Introduces novel thinking and methodology to ensure you succeed
  • Includes the very latest technology and tools in order to save you hundreds of hours of work and thousands of dollars


Pick up this book and start your own business today!

Product Details

ISBN-13: 9780999738603
Publisher: Acacia Books
Publication date: 01/21/2018
Pages: 176
Product dimensions: 5.00(w) x 8.00(h) x 0.41(d)

About the Author

David Pike is a serial entrepreneur with 10+ ventures spanning multiple industries. He has been featured in Forbes, The New York Times, New York Post, Huffington Post, Business Insider, and VentureBeat among other publications. David is a mentor and advisor for startups at Founder Institute. His writing has been published in Investment Advisor and Under30CEO, and he has guest lectured on entrepreneurship at the University of Michigan.

Table of Contents

CONTENTS

Introduction.............................................................. 1

Chapter 1: Conduct Self-Assessment.................... 5


  • Types of Businesses
  • Financial Status
  • Strengths & Weaknesses
  • Lifestyle
  • Motivation and Execution
  • Goal Setting


Chapter 2: Generate Ideas..................................... 15



  • Observation
  • Existing Problems
  • Travelling
  • Brainstorming


Chapter 3: Research Feasibility............................ 21



  • Ratings, Forecasts, and Feedback
  • Consumer Testing – Product, Service, and Mobile App


Chapter 4: Define your Product/Service............ 37



  • Customer Definition
  • Revenue Model
  • Pricing
  • Competitors


Chapter 5: Structure your Business..................... 43



  • Naming
  • Domain, Email, and Business Phone
  • Incorporation
  • Licenses/Permits
  • Bank Accounts and Credit Cards
  • Logo
  • Office Space
  • Co-founders


Chapter 6: Fund your Company......................... 55



  • Grants
  • Crowd-funding
  • Accelerators
  • Angel Investors
  • Self-funding
  • Bank Loans
  • Family & Friends


Chapter 7: Prepare your Operations................... 65



  • Sourcing, Storing, and Shipping Products
  • Service Business Purchases
  • Accepting Payments
  • Hiring Contractors
  • Insurance
  • Trademarks, Patents, and Copyrights
  • Bookkeeping and Taxes


Chapter 8: Build your Website............................. 85



  • Do-it-yourself
  • Hire a Developer


Chapter 9: Grow Online Presence....................... 91



  • SEO
  • Google’s Tools
  • Social Media


Chapter 10: Launch your Company.................. 101



  • Press
  • Marketing Plan
  • Marketing Initiatives


Chapter 11: Scale the Business........................... 117



  • New Products and Services
  • Manufacturing Internationally
  • Automate and Delegate
  • Hire Employees
  • Venture Capital Funding


Closing................................................................... 125

Appendix A: Entrepreneur Interviews............. 129

Appendix B: Failing............................................. 145

Appendix C: Helpful Links................................ 149

Index...................................................................... 165

Customer Reviews

Most Helpful Customer Reviews

See All Customer Reviews

The New Startup: A Modern Guide to Launching a Business Quickly and with Minimal Cost 5 out of 5 based on 0 ratings. 1 reviews.
ReadersFavorite More than 1 year ago
Reviewed by Mamta Madhavan for Readers' Favorite The New Startup: A Modern Guide to Launching a Business Quickly and with Minimal Cost by David Pike is a useful tool that provides a concrete step-by-step guide to starting a business. This book is not the usual read when compared to the many texts available about entrepreneurship as it provides more concrete steps instead of anecdotal stories, introduces novel thinking, and highlights the latest tools that should be used, including ones introduced in the previous year. The tips and techniques will not only teach readers to start a successful business, but will also teach them to test an idea, turn it into a business with less capital, and ensure that it succeeds. What makes this book interesting and a must-read is because it makes a complicated process look simple and easy. The valuable insights and new marketing ideas will help all those who have launched a business to become successful. The author helps readers to follow entrepreneurial dreams in a simple and easy way, with excellent suggestions that are helpful to not only stay motivated but also to execute these properly. The topic is relevant and will benefit many readers who already have a business or are looking to start one because of its fresh marketing ideas. Reading this book will keep readers motivated with new ideas that can be tried out when it comes to improving their business. The author handles the topic methodically, which will definitely give confidence to many readers to start their own business, especially those with good ideas but who lack the skill to execute these ideas.