The Pan-Industrial Revolution: How New Manufacturing Titans Will Transform the World

by Richard D'Aveni

Overview

The acclaimed author of Strategic Capitalism presents a provocative new vision of global industry in the age of 3-D printing: “essential business reading” (Kirkus, starred review).

With books like Hypercompetition and Strategic Capitalism, Richard D’Aveni has established himself as a business strategist of uncanny prescience. In The Pan-Industrial Revolution, he demonstrates how the advent of industrial‑scale 3‑D printing is already happening under the radar, and that it will have a far‑reaching impact that most corporate and governmental leaders have yet to anticipate or understand.

3-D printing, now called additive manufacturing, has moved far beyond a desktop technology used by hobbyists to churn out trinkets and toys. In this eye-opening account, D’Aveni reveals how recent breakthroughs have been secretly adapted by Fortune 500 companies to revolutionize the manufacture jet engines, airplanes, automobiles, and so much more.

D’Aveni explains how this technology will transform the landscape of manufacturing, and the dramatic effect this change will have on the world economy. A handful of massively powerful corporations—what D’Aveni calls pan‑industrials—will become as important as any tech giant in re-structuring the global order.

Product Details

ISBN-13:	9781328955913
Publisher:	Houghton Mifflin Harcourt
Publication date:	12/15/2020
Sold by:	Barnes & Noble
Format:	eBook
Pages:	320
File size:	8 MB

About the Author

A professor at Dartmouth’s Tuck School of Business, RICHARD D’AVENI is the author of the bestseller Hypercompetition, and  is recognized as one of the world’s top management strategists by Thinkers50.  His Harvard Business Review column, “3-D Printing Will Change the World,” is among the most popular columns ever published in the history of the magazine. He lives in New Hampshire.

Table of Contents

Prologue: Hidden Clues to a Coming Upheaval vii

Part 1 The Revolution Is Here

1 The Shape of Things to Come: Birth of the Pan-Industrial Revolution 3

2 Expanded Scope: Making (Almost) Anything, Anywhere 28

3 Boundless Scale: Making More, Faster and Cheaper 43

4 The Power of Industrial Platforms: The Emerging Digital Business Ecosystems 69

5 Coding the Future: Building the World's First Industrial Platforms 89

6 The Triumph of Bigness: The Coming of the Pan-Industrials 110

Part 2 When Titans Rule The World

7 New Players: Inside the World of Pan-Industrials 135

8 New Markets: Pan-Industrial Markets, the End of Hypercompetition, and the Rise of Superconvergence 163

9 New Rules: Collective Competition and the Battle for Spheres of Influence 178

10 New World Order: Utopia, Dystopia, or Both? 195

Part 3 How you can respond

11 First Steps: Getting Started in Additive Manufacturing 221

12 The Path to Tomorrow: Four Phases in Adopting the New Technologies 240

Epilogue: The Future Belongs to You 267

Acknowledgments 271

Notes 281

Index 292

About the Author 299

Editorial Reviews

09/01/2018
D'Aveni (Tuck Sch. of Business, Dartmouth; Hypercompetition) argues that additive manufacturing (defined as "any kind of production in which materials are built up to create a product rather than cut, ground, drilled, or otherwise reduced into shape") combined with industrial platforms that engage in "information gathering, data analysis, and decision making" will bring about the creation of huge, highly flexible companies he calls pan-industrials. These businesses will be able to produce a greater variety of products and dominate the economy of the future, which will result, he asserts, in radical changes in business strategy and the nature of competition. D'Aveni believes the new economy will be a boon but recognizes possible adverse effects such as increased unemployment. In the final section, the author explains how businesses can adopt additive manufacturing and prepare themselves for the new pan-industrial economy. VERDICT Not for casual readers, this book is both speculative and informative and probably longer than it needs to be. It will interest primarily those involved with operations management.—Shmuel Ben-Gad, Gelman Lib., George Washington Univ., Washington, DC

Library Journal

07/23/2018
D’Aveni (Hypercompetition), a professor at Tuck Business School, predicts the widespread adoption of 3-D printing and other kinds of “additive manufacturing” in this persuasive, if shallow, business treatise. He describes how these technologies can be connected with online platforms that leverage artificial intelligence, big data, and machine learning, and thereby “play a transformative role in practically every field of human endeavor.” Acting as a “business detective,” he sifts through a wide array of industry papers on existing innovations to walk the reader through what he believes will be a new era of industry tycoons he terms the “pan-industrials.” D’Aveni asserts these moguls will leverage these technologies to take advantage of the economies of both scale and scope available, thereby mass-producing a wide range of goods and greatly reducing economic competition. D’Aveni largely neglects the downside of the system he foresees, only glancingly mentioning potential societal ills, such as “the huge political influence that the pan-industrials will command.” However, he lays out his economic case with clarity and intelligence, and the average reader will be left with the urge to go buy stock in 3-D printer companies right away. (Oct.)

Publishers Weekly

"Digitized manufacturing—using 3D printers...could transform the global economy...Thought-provoking ideas about the implications of an important type of technology in which investment is rising fast.” – Wall Street Journal “There are few authors with the prescience that D’Aveni has had. Each of his books accurately predicted major shifts in the nature of competition and the economy. With The Pan-Industrial Revolution, he has done it again and readers should pay attention if they don’t want to miss out.”—Gary Hamel, Professor, London Business School, Director, Management Lab, author of Future ofManagement and What Matters Now   "Richard D'Aveni's The Pan-Industrial Revolution is much more than a 'must read.' It is a 'page turner,' a 'thriller.' Herein is a compelling saga of a Spanking New Industrial Revolution barreling toward us at lightning speed. Even if D'Aveni is only half right, the impact will be staggering."—Tom Peters, bestselling author of IN SEARCH OF EXCELLENCE   “Mix bits and atoms and multiply by Moore’s Law.  The result is additive manufacturing — and the pan-industrial revolution. D’Aveni delivers a clear and compelling roadmap of this revolution that highlights both the opportunities and perils of what lies ahead.”—Paul Saffo, Chair, Future Studies, Singularity University   “D’Aveni has really done his homework to understand the latest innovation in the 3D printing world.  He’s able to use the deep insight from his research to see into the future at how 3D printing technology will be at the center of the global design and manufacturing industry’s digital transformation, as well as the potential implications of that seismic change on an economic, governmental, societal, and human level. The pan-industrial digital revolution he so astutely describes is not only feasible, it’s already happening.”—Stephen Nigro, President of 3D Printing, HP Inc.   “We’re consumed with news about new technologies like additive manufacturing, but few are exploring the implications or these technologies. This book addresses two key questions: Where’s the money? What are the broader economic and social implications? We need to avoid getting consumed by the technologies and to expand our horizons to anticipate what is ahead.”—John Hagel, Founder and Chairman of the Center for the Edge   “Dr. D’Aveni’s book offers a thought-provoking glimpse into how digital technologies are changing our world. The Pan-Industrial Revolution traces how additive manufacturing is emerging in combination with information-rich industrial platforms to positively impact the next generation of global manufacturing.”—Mark Mondello, CEO, Jabil, Inc. —

From the Publisher

★ 2018-08-21

How 3-D printing and related technologies will soon "transform the way practically everything is made."

"Business will never be the same," writes management strategist D'Aveni (Strategy/Dartmouth Coll.; Strategic Capitalism: The New Economic Strategy for Winning the Capitalist Cold War, 2012, etc.). His readable, well-researched book traces the rise of 3-D printing from its inception in a late-night 1983 experiment to its present applications in manufacturing hearing aids, joint implants, and fighter jets to its quietly evolving role in the rise of giant new businesses he calls pan-industrials, which will "dominate the global economy" within a few decades. As the author explains, 3-D printing is one of many methods known as additive manufacturing, which involves building up materials to make a product. Once AM was deemed useful solely for making customized products in small quantities. Now, it is being used to make "standardized products in mass quantities" by companies like GE and Lockheed Martin, drawn by AM's extraordinary ability to make "almost anything anywhere," with greater flexibility, economies of scope and scale, and "levels of quality and efficiency once thought impossible." Combined with innovative digital tools, writes the author, AM methods will soon replace traditional manufacturing. The resulting pan-industrial firms—"voracious, ever-expanding industrial titans"—will serve as AM-based platforms connecting customers and suppliers in the same manner as Amazon and other consumer platforms. D'Aveni acknowledges that all of this sounds "astounding," but it is real, and he offers vivid accounts of how AM is playing out today at Zara, a Spanish apparel maker, and Jabil, a Florida-based electronics supplier. Focusing on business (as opposed to technical) aspects, the author details the many benefits of AM and its likely social consequences (obsolescence of millions of jobs but also enough new value in the economy to fund a universal basic income). "Virtually every" manufacturer will have to face this revolution, he writes.

Essential business reading, with advice on how manufacturers can join the AM bandwagon.

Kirkus Reviews