A poster can be many things: a tool for advertisers, a means of propaganda, or a call to arms. But in order to persuade or provoke, a poster must first inform and engage. This award-winning book introduces the key conceptual and graphic elements that make up a great poster. Fun activities encourage young readers to try to marry two concepts to convey a message, to exploit the power of the diagonal, and to consider the importance of typeface. Seminal examples by Alexander Rodchenko, Saul Bass, and Tomi Ungerer give the book depth and context. A timely book that will motivate and inspire young minds.