Bring your why to work. Start where you are.
A higher purpose than profit is now an imperative for a thriving workplace. Purpose answers the fundamental questions of…Why are we here? What is most meaningful to us? How is the world better because we exist? What is the legacy we’re leaving?
The Purpose Project is a practical handbook filled with models, real-life stories and practices for business leaders, employees, entrepreneurs and students who are committed to bringing meaning to life at work. The book shows you how to integrate your personal work purpose with the higher purpose of your organisation starting right where you are, right now.
Personal Work Purpose: Work with the Ikigai purpose model and 50 self-reflection questions to find your why and then bring it to work (BYO Purpose).
Organisational Purpose: Learn how to become a Purpose Activist to co-create and co-activate your company purpose so that everyone takes responsibility for it.
The 12 Practices of Purpose: Discover how to become a Practitioner of Purpose through 12 essential practices such as finding courage, curiosity, creativity and re-learning.
The Purpose Project: Commit to your own personal and organisational purpose project/s to experiment with your why and step boldly onto the path to purpose.
|Publisher:||Carolyn Tate & Co.|
|Product dimensions:||6.00(w) x 1.25(h) x 9.00(d)|
About the Author
In 2011 she returned to live in Melbourne and went to work at a women's not-for-profit before founding Carolyn Tate & Co., an education and publishing company dedicated to unearthing a higher purpose in people and organisations.
Carolyn is a keynote speaker and the founder of The Purpose Project and Talk on Purpose learning programs and The Slow School of Business (Slow School). She's a founding member of Conscious Capitalism Australia (a movement that exists to inspire businesses to a purpose beyond profit) and her company is also a Certified B Corporation (this is like the Fairtrade Coffee certification but for business).
She has been immersing herself in the concepts around higher purpose and the principles of consciousness in business for the past six years and has been actively working with the contents of this book in her own personal and professional life and with clients.
Carolyn is also the author of Small Business Big Brand (2007), Marketing your Small Business for Dummies (2010), Unstuck in Provence (2014) and Conscious Marketing (2015). She's been a professional speaker for many years and has been featured in the AFR, BRW, Herald-Sun, The Age, Peppermint Magazine and Slow Living.
Table of Contents
About the author
My purpose journey
Why we need this book
Who this book is for
How to use this book
PART 1: Getting Started on Purpose
What is Purpose?
The history of purpose (lessness)
The future of purpose
Purpose drives prosperity
The Purpose Project
Setting your intention
PART 2: Discovering your Personal Work Purpose
Finding your work purpose
Discover your ikigai
Your 50 purpose questions
Start where you are
The signs of purpose
Become a Purpose Activist
PART 3: Unearthing the Purpose of your Organisation
The purpose of your enterprise
The prosperity-driven enterprise
Purpose. Vision. Mission. Values.
The 3 levels of purpose
The (higher) purpose statement
The purpose health-check
The purpose effect
It’s up to you
PART 4: The 12 Practices of Purpose
Introducing the 12 practices
Practice 1: The practice of surrendering
Practice 2: The practice of finding courage
Practice 3: The practice of self-care
Practice 4: The practice of re-learning
Practice 5: The practice of becoming conscious
Practice 6: The practice of redefining success
Practice 7: The practice of curiosity
Practice 8: The practice of creativity
Practice 9: The practice of love & compassion
Practice 10: The practice of embracing nature
Practice 11: The practice of being in community
Practice 12: The practice of living simply
Reviewing your practices
Part 5: Creating your Purpose Project
Why Purpose Projects?
Scoping your Purpose Project
Connect with Carolyn
Other books by Carolyn
Services for Corporates