The Right to Be Human: A Biography of Abraham Maslowby Edward Hoffman
". . . a solid history of uniquely American intellectualtradition. . . "Kirkus Reviews. ". . . a fascinating and useful study. "The Los Angeles Times. ". . . a great deal for those seeking greater insight. . . . "Psychology Today. "Maslow laid the foundation for the human side of management. All students of and particpants in the human community,especially the management and organization of work,should read this seminal biography. "Warren Bennis. Recognized as one of the greatest influences on contemporary psychology,Abraham Maslow created the seminal concepts of team-decision and management,self-actualization and higher motivation. This edition of the critically acclaimed 1988 classic fully captures the renewed popularity of Maslow's business applicationswhat they are,what they mean,and why.
Why have almost all of today's most celebrated marketing wizards made it their business to know about this man and examine his ideas? Why does virtually every serious management book recognize,document,and praise his insights? How do his life and his legacy continue to inspire and inform the visions of today's most alert and innovative entrepreneurs? Why is global interest now mounting in his multifaceted work? "Maslow laid the foundation for the human side of management. All students of an participants in the human community,especially the management and organization of work,should read this seminal biography. "Warren Bennis,Professor of Business Administration,University of Southern California,author of Leaders. Fascinating and visionary,Abraham Maslow (1908-1970) pioneered revolutionary ideas that helped form modernpsychology and laid the cornerstones of contemporary marketing,motivation,self-actualization,and management trends. Critically acclaimed in its first edition and now revised and updated for this paperback edition,The Right to Be Human is a fascinating portrait of one of the seminal thinkers of the twentieth centuryat once a vivid biography of a truly original personality and an intellectual journey to the very source of how we think about and manage our businesses today.
- Penguin Group (USA) Incorporated
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- 9.02(w) x 5.72(h) x 1.10(d)
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