The rise and reinvention of Chrysler minivans

The rise and reinvention of Chrysler minivans

by David Zatz

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Overview

This is the story of how a niche-creating car is created; engineers, planners, and designers started arguing over alternatives over ten years before the first van left the factory, and executives rejected the idea at least twice. This book dives into the reasons behind their decisions, electric and natural-gas versions, concepts, and assembly plants as it follows Chrysler, Dodge, and Plymouth minivans through major corporate upheavals, new generations, and serious competition from GM, Ford, Toyota, Nissan, and Honda, right into the present day.

Important - the ebook does not include photos of the production minivans, but does include most of the sketches and early models.

Product Details

BN ID: 2940162797395
Publisher: Barnes & Noble Press
Publication date: 01/22/2020
Sold by: Barnes & Noble
Format: NOOK Book
File size: 5 MB

About the Author

David Zatz, an organizational psychologist and adjunct professor at Fairleigh Dickinson University, created the world’s first and largest Web site covering the present, past, and future of Chrysler Corporation back in 1994. His other books include the forthcoming "Dodge Viper: The full story of the world’s first V-10 sports car” (Veloce) and "Wagoneer, Gladiator, Comanche, and Scrambler” (Iconobooks).

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