"The Secret Sauce for Indoor Cycling Instructors, How to Market your Cycling Studio, Plan, and Teach your Classes", is written for Indoor cycling instructors, Cycling Studio's, Gym coordinators, Fitness Instructors, Indoor cycling enthusiasts, and owners. Donna Kay Lau has worked in the fitness industry for over 18 years, and she shares her creativity and observations in a growing fitness Industry. How to keep your students, clients, and customers coming back. In a society that is getting busier everyday, she discusses what it takes to market your clients, and to keep them engaged with her secrets. Contraindicated movements are discussed, common injuries, and advice. Cycling studios and coordinators, get suggestions about trying out instructors, and planning a schedule that involves periodized training, Heart rate monitor programs, planning special events, and charities. "The Secret Sauce...", is a go to book for new and existing instructors for ideas, and guidelines for teaching the best class possible. A book that Donna Kay Lau would have wanted available to her when she received her training and certifications, this is a perfect compliment to the educational material the instructor, and Facility coordinator needs for the other things that the general manual does not cover, all from her experience. Donna was the former Training coordinator, for the education department for SPINNING, the international indoor cycling training company. Her out of the box thinking brings new fresh ideas. Fitness enthusiasts will also benefit to read this book, If you demand educated instructors we can change the cycling classes that are training ineffectively, and keep the sport thriving. Donna's passion for teaching is noticeable, as she is sharing and mentoring, all her creativity, experience, education, is used to pay it forward to the next generation of cycling instructors, and coordinators of programs to keep it thriving. Spin On!