The Simple StartUp: Instructor Manual

by Rob Phelan

Overview

**TEACHER EDITION**

This is a guidebook for teachers, parents, and students, who have an interest in starting student businesses but have no idea where to start or what the steps are to move forward. This workbook offers information, advice, guidance, and activities to help direct students through the process of taking their ideas and turning them into profitable businesses.

Using this workbook requires no prior knowledge of entrepreneurship, and you will learn as you go along through the different units, all the while turning your business ideas into reality. Everything is presented in simple language, with diagrams and examples to help clarify the different stages of building up your business. This is your guidebook to a Simple StartUp.

This edition includes additional exercises for students, homework ideas, a pacing guide for curriculum, grading rubric for the end of term evaluation, and more details for educators and parents to use when working through this book with their students.

Product Details

ISBN-13:	9780960058969
Publisher:	Choose FI Media, Inc.
Publication date:	02/10/2020
Edition description:	Instructor ed.
Pages:	144
Product dimensions:	8.50(w) x 11.00(h) x 0.39(d)

Table of Contents

CONTENTS

INTRODUCTION .............................................................................. 1

SECTION 1 GENERATING A BUSINESS IDEA ................................. 4

SECTION 2 TEAMWORK & WORKING WITH OTHERS .................... 12

SECTION 3 BUSINESS SNAPSHOT ............................................... 18

SECTION 4 MARKET RESEARCH ................................................. 26

SECTION 5 THE BUSINESS PLAN ............................................... 32

SECTION 6 PRODUCTION PROCESS ............................................ 42

SECTION 7 MARKETING MIX ....................................................... 48

SECTION 8 MARKETING & SALES ............................................... 52

SECTION 9 COST, PRICE, PROFIT ................................................ 62

SECTION 10 FINANCING ............................................................... 72

SECTION 11 THE PITCH ................................................................. 84



SECTION 12 FINAL REVIEW .......................................................... 90

APPENDICES ................................................................................ 95