The Sociology of Consumption: A Global Approach offers college students, scholars, and interested readers a state-of-the-art overview of consumption the desire for, purchase, use, display, exchange, and disposal of goods and services. The book’s global focus, emphasis on social inequality, and analysis of consumer citizenship offer a timely, exciting, and original approach to the topic. Looking beyond the U.S. and Europe, Stillerman engages examples from his and others’ research in Chile and other Latin American countries, Europe, the Middle East, Africa, and East and South Asia to explore the interaction between global and local forces in consumption. The text explores the lived experience of being a consumer, demonstrating how social inequalities based on class, gender, sexuality, race, and age shape consumer practices and identities. Finally, the book uncovers the important role consumption has played in fueling local and international activism. This welcome new book will be ideal for classes on consumer culture across the social sciences, humanities, and marketing.
|Edition description:||New Edition|
|Product dimensions:||5.90(w) x 8.80(h) x 0.80(d)|
About the Author
Joel Stillerman is Associate Professor of Sociology at Grand Valley State University.
Table of Contents
1: Introduction 2: Marketing and Retail from the Modern Period until the Postwar Era of Mass Consumption3: Market Fragmentation and Globalization4: Consumption, Status, and Class5: Gender and Race at the Margins and Center of Consumption6: The Life Course7: Consumer Citizenship and the Nation-State8: Consumer Citizenship in the Era of Globalization 9: Conclusion