The Transforming Power of Business-to-Business Electronic Business

The Transforming Power of Business-to-Business Electronic Business

by Christoph Wenna


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At the beginning of the 21st century Internet-based B2B e-Business is the ultimate driving force and transforming power in traditional business - the Old-Economy - and its continuous evolution toward a truly networked and globalized economic system.
This paper develops a holistic definition and classification of e-Business in general and B2B e-Business in particular. It provides concepts to describe and categorise the development of B2B e-Business, the emerging opportunities of B2B e-Business, and how B2B e-Business shapes and transforms the goals, strategies, structures and processes of a traditional firm in the Old-Economy.
The paper concludes with a discussion of selected strategic issues of B2B e-Business. The goal is to show that B2B e-Business means the advent of the next generation of business, just as the industrialisation did 200 years ago.

Inhaltsverzeichnis:Table of Contents:
1.1Internet based B2B e-Business -The rise of a new economic era9
1.1.1The Automotive Industry- the case for B2B e-Business12
1.1.2A lack of common definitions and categorisations15
2.1Research Background20
2.2Research Approach22
2.2.1Inductive vs. deductive research approach23
2.2.2Qualitative vs. quantitative research approach24
2.3Research Methods25
2.3.1Desk research - document analysis26
2.3.2Field Research - qualitative interviews26 interview27 interview28
2.4Data Sources29
2.4.1Secondary data29
2.4.2Primary data31
2.5Data Analysis32
2.6Frame of reference32
3.Porters value chain and value system35
3.1Value chain
3.2Value system38
3.3Supply chain40
3.4Demand chain40
3.5Value chain & value System vs. supply chain & demand chain41
4.e-Business - The e-Volution of business43
4.1Internet Revolution vs. e-Business Evolution46
4.1.1The case for incremental change50
4.2e-Business - A change of paradigms52
4.2.1The bir

Product Details

ISBN-13: 9783838676517
Publication date: 07/02/2017
Pages: 184
Product dimensions: 5.83(w) x 8.27(h) x 0.42(d)

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