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The Virtual Handshake: Opening Doors and Closing Deals Online / Edition 1

The Virtual Handshake: Opening Doors and Closing Deals Online / Edition 1

by David Teten David Teten
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"Online social networks such as LinkedIn, blogs, and Meetup have enjoyed phenomenal growth in the past year. They are among many new social software tools in an arsenal that also includes virtual communities, social network sites, and much more. The Virtual Handshake is the roadmap to a dynamic (and lucrative) online arena that is fast becoming the crucial relationship-building environment for serious professionals.

Filled with clear, real-life examples, The Virtual Handshake shows readers how to:

• attract business in online networks

• meet more relevant senior people

• start and promote a blog

• analyze and value their social network

• use web conferencing and discussion forums to build awareness

• manage their contact databases
• ensure privacy and safety

For professionals whose businesses rely on a constant flow of new opportunities and contacts, The Virtual Handshake is a practical and vital resource."

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Product Details

ISBN-13: 9780814472866
Publisher: AMACOM
Publication date: 08/29/2005
Edition description: New Edition
Pages: 272
Product dimensions: 8.90(w) x 10.88(h) x 0.86(d)
Age Range: 17 Years

About the Author

DAVID TETEN (New York, NY) is CEO of Nitron Advisors, an independent research firm which uses social software to help institutional investors gain access to frontline industry experts. He is a former investment banker and strategy consultant, and speaks frequently at conferences and at universities such as Wharton, Columbia Business School, Yale, and Princeton. SCOTT ALLEN (Austin, TX) is a 20-year veteran entrepreneur and IT executive who has implemented solutions for clients such as IBM and Amazon. He is the Entrepreneurs Guide on and has offered training programs with LinkedIn, Ryze, and others.

Table of Contents


Foreword by Andrew "Flip" Filipowski

Part I. Building Relationships Face to Face and Virtually

Chapter 1 — Who do you know?

Chapter 2 — The Seven Keys to a Powerful Network

Chapter 3 — Face-to-Face vs. Virtual Communications

Part II. Social Software

Chapter 4 — Introduction to Social Software

Chapter 5 — Building Your Virtual Home

Chapter 6 — Email Lists

Chapter 7 — Relating in Real-Time

Chapter 8 — Virtual Communities

Chapter 9 — Web Logs (Blogs)

Chapter 10 — Social Visibility Software

Chapter 11 — Virtual Becoming Reality

Chapter 12 — The Future of Social Software

Part III. Appearance Is Reality: You Are the Virtual You

Chapter 13 — Netiquette

Chapter 14 — Manage the Email Deluge

Chapter 15 — The Virtual You

Chapter 16 — Privacy, Safety, and Other Concerns

Part IV. The Seven Keys to a World-Class Network

Chapter 17 — Build Your Character

Chapter 18 — Increase Your Competence

Chapter 19 — Build the Relevance Level of Your Network

Chapter 20 — Build Strong Ties

Chapter 21 — Increase the Level and Quality of Information

Chapter 22 — Grow the Number of People in Your Network

Chapter 23 — Increase the Diversity of Your Network

Part V. Using Online Networks in Your Job, Career, and Life

Chapter 24 — Ten Simple Steps to Radically Improve Your Network Online

Chapter 25 — Finding a Job

Chapter 26 — Marketing

Chapter 27 — Sales

Chapter 28 — Business Development

Chapter 29 — Volunteering

Appendix A: The Network Valuation FormulaSM

Appendix B: How to Use This Book to Grow Your Network



What People are Saying About This

From the Publisher

"""An outstanding book, full of great ideas for growing your business.""

-- Dr. Ivan Misner, founder, Business Network International (BNI); coauthor, Masters of Networking

""The Virtual Handshake is a down-to-earth explanation of how people really connect on the 'net, and how to make that happen for yourself. David and Scott turn the abstract theory into practical action.""

-- Craig Newmark, customer service rep and founder of craigslist

""A practical, fun, and informative guide.""

-- David Allen, author, Getting Things Done: The Art of Stress-Free Productivity

""The Virtual Handshake is a treasure chest of good advice, valuable information, and useful tips about a topic of looming future importance: growing our business relationships online. Anyone planning to build a business -- online or not -- will benefit from this pioneering book.""

-- Robert B. Cialdini, author, Influence: Science and Practice"

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