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The Website Handbook: Plan and Create a Website That Attracts Leads and Makes Sales

The Website Handbook: Plan and Create a Website That Attracts Leads and Makes Sales

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Overview

We know you want a website that looks fabulous, that represents you and your business and that you're proud to share but you're feeling stuck on how to do it. We've helped thousands of entrepreneurs easily build the website of their dreams, and we'd love to help you too! Let us guide you through our website planning process and get you confident and excited about your website as you watch all those leads and sales pouring in!


The Website Handbook is the guide you need to hold your hand through the website planning and creation process and beyond.


When someone asks for your web address do you feel embarrassed by the state of your website or the fact that you don't have one and then stumble through some excuses?


We know you want to change that and create an amazing website that you're proud of but you may be feeling frustrated because you don't know where to start or what to change first or you're overwhelmed by choosing the right platform or tech.


Maybe your website is OK apart from the fact you haven't added anything new to it for ages but you just don't know what content to put on there or how often to do it and you haven't got the capacity to come up with any ideas.


The Website Handbook is the solution to all these problems.


By using The Website Handbook, the next time you are asked for your website you will be proud to share it and send a link to them happily. You'll actually go a step further and share it regularly without even being asked!


You will have such a clear idea of what you want your website to do and how you want it to look and the steps that you need to take to achieve that.


You will understand the different platforms and tech that are out there and how to choose what's right for you.


And once it's all done, by sharing it regularly and adding new content you will be bringing regular visitors to your website who will turn into warm leads for your business and you'll see those sales coming in.


We have used the process we share in the books with thousands of people and it works!


Included in the book:


  • Our Website Planning Process
  • Guidance on Choosing Your Website Platform and Supporting Tech
  • Web Design Hints and Tips
  • Everything after Your Website Is Live - Content, Maintenance and Traffic
  • Bonus Printable Worksheets and a Mini Tutorial


Take the first step towards being proud of your website and turning it into a leads and sales generator today!


"This book explains websites so that they're not at all scary or boring; before I read it, I wouldn't have thought that was possible."

Dr Jennifer Jones - Author of There's a Book in Every Expert



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Product Details

ISBN-13: 9781739706715
Publisher: 2nd Floor Designs Ltd
Publication date: 04/21/2022
Sold by: Barnes & Noble
Format: NOOK Book
Pages: 112
File size: 2 MB

About the Author

Chris Wharton is one of the co-founders of Ready Steady Websites®, an off the shelf website and membership site template service. Chris and his business partner and wife, Jude launched Ready Steady Websites® in 2019 and they have been running a successful digital design company, 2nd Floor Designs Ltd since 2010.
Jude Wharton is one of the co-founders of Ready Steady Websites®, an off the shelf website and membership site template service. Jude and her business partner and husband, Chris launched Ready Steady Websites® in 2019 and they have been running a successful digital design company, 2nd Floor Designs Ltd since 2010.

Table of Contents

1. INTRODUCTION 

- Our Background and Experience 

- The Importance of Having an Amazing Business Website

- Examples of Website Success

- What a Business Website Should Do 


2. THE WEBSITE PLANNING PROCESS 

- The Importance of Planning Your Website 

- Your Ideal Client

- The Purpose of Your Website 

- Doing Your Research

- Creating Your Website Sitemap 

- Writing Your Content

- Creating Wireframes (Page Layout) 

- Planning and Sourcing Your Images 

- The Importance of Brand Consistency 

- Creating Your Website Shopping List


3. CHOOSING YOUR PLATFORM AND SUPPORTING TECH

- Website Platform Option Comparisons

- Website Platform Prices 

- The Option of Getting It Done for You

- Other Tech to Consider


4. WEB DESIGN HINTS AND TIPS 

- Why Good Design Matters

- 1. Give Things Room to Breathe

- 2. Visual Hierarchy

- 3. Images Are Everything

- 4. Getting Typography Right

- 5. Make Calls to Action Stand Out

- 6. Test, Test and Test Again


5. EVERYTHING AFTER YOUR WEBSITE IS LIVE: CONTENT, MAINTENANCE AND TRAFFIC

- The Importance of Adding New Content Regularly

- Regular Ongoing Content Planning

- How to Drive Traffic to Your Website (Using Analytics)

- Maintaining Your Website


6. CONCLUSION

- How to Make Sure You Actually Do Everything We've Covered

- Final Thoughts

- Acknowledgments

- About the Authors

- Work with us

- Bibliography

Customer Reviews