Transforming an Idea Into a Business with Design Thinking: The Structured Approach from Silicon Valley for Entrepreneurs and Leaders

Transforming an Idea Into a Business with Design Thinking: The Structured Approach from Silicon Valley for Entrepreneurs and Leaders

by Muhammad Mashhood Alam

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Available for Pre-Order. This item will be available on November 22, 2018

Product Details

ISBN-13: 9781138577596
Publisher: Taylor & Francis
Publication date: 11/22/2018
Pages: 144
Product dimensions: 7.00(w) x 10.00(h) x (d)

About the Author

Muhammad Mashhood Alam is a Senior Director, Innovation & Digital Transformation at SAP’s Design & Co-innovation Center. He is a senior business innovation leader with a unique blend of business, technology and design expertise. He drives co-innovation and Digital Transformation, Innovative Thinking, Innovation Center setup and out of the box approaches to identifying and solving problems leveraging cutting edge technologies including Machine Learning, Internet of Things, Blockchain, Computer Vision, Chat bots, Cloud, Big Data, Mobile and networks. He excels at orchestrating and leading highly immersive engagements with C-level executives and directors to align strategy and generate ideas for new business models. In addition, he is a consistent over-achiever with six US Patents and two prestigious global awards.

Table of Contents

Table of Contents. Foreword. Acknowledgements. Preface. 1 Democratizing entrepreneurship. 2 The Three Stages plus one. 3 STAGE 1: UNDERSTAND PROBLEM to grasp Desirability. 4 STAGE 2: DEVISE SOLUTION to determine Feasibility. 5 STAGE 3: CRAFT BUSINESS to know Viability. 6 Stage 4: MANAGE RISK to handle Uncertainty. 7 GO AHEAD AND TRANSFORM YOUR IDEA