Turn Eye Appeal into Buy Appeal: How to easily create powerful graphic designs and persuasive writing for marketing materials, branding, advertising and sales promotions

Turn Eye Appeal into Buy Appeal: How to easily create powerful graphic designs and persuasive writing for marketing materials, branding, advertising and sales promotions

by Karen Saunders, Barbara McNichol

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Product Details

ISBN-13: 9780978537104
Publisher: MacGraphics Services
Publication date: 11/27/2010
Sold by: Barnes & Noble
Format: NOOK Book
File size: 4 MB

About the Author

Karen Saunders founded MacGraphics Services in 1990 to help business owners present themselves and their services professionally through well-branded graphics. Her firm designs ads, logos, one-sheets, book covers and interiors, corporate identity pieces, audio and video packaging, websites and much more. Karen's team has designed the covers of 35 books that have become best-sellers or won awards, including the 2005 Writer's Digest "Grand Prize" winner for the best self-published book in America.

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