Turnaround Internet: The use of internet marketing to turnaround company (Mandarin)

Turnaround Internet: The use of internet marketing to turnaround company (Mandarin)

by Dr Michael Yeow Heng Teng, Ewen Chia (With)

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Product Details

ISBN-13: 9789810861001
Publisher: Corporate Turnaround Centre Pte Ltd
Publication date: 08/10/2010
Pages: 82
Product dimensions: 5.50(w) x 8.50(h) x 0.17(d)

About the Author

Dr Mike Teng is the author of the book "Corporate Turnaround: Nursing a sick company back to health", in 2002 which is also translated into the Bahasa Indonesia. It was one of the top selling management books then.
He has been interviewed on the national media on many occasions on the subject of corporate turnaround and transformation. Dr Teng is widely recognized as a turnaround CEO in Asia by the news media.

He has 28 years of experience in corporate turnaround, strategic planning and operational management responsibilities in the Asia Pacific region. Of these, he held Chief Executive Officer's positions for 18 years in multi-national, local and publicly listed companies. He led in the successful turnaround of several troubled companies. Dr Teng served as the Executive Council member for fourteen years and the last four years as the President of the Marketing Institute of Singapore (2000 - 2004), the national marketing association.

Ewen Chia is an early Internet Marketing pioneer and expert who has been marketing successfully on the internet since 1997.

He is considered a "living legend" in Internet Marketing for his many contributions and cutting-edge strategies which have now become standards in the industry.

As a world famous and highly respected marketer, Ewen is often called upon for his ingenious marketing advice - especially in theareas of business integration, profit leverage, product creation and online branding.

He is widely acknowledged as the secret weapon of many Internet Marketing experts for his uncanny ability to trounce the competition and take on the coveted #1 reseller spot in almost every marketing rollout.

Ewen is also a much sought after speaker and has toured the world sharing his internet business knowledge and experience. He has taught thousands of students his proprietary "Autopilot Internet Income(tm) System", a simple step-by-step system for making a fulltime income online. You can get more information on Ewen and his company, Autopilot Internet Income Pte Ltd, at http://www.AutopilotInternetIncome.com.

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