ISBN-10:
0199288305
ISBN-13:
9780199288304
Pub. Date:
02/03/2008
Publisher:
Oxford University Press, USA
Understanding Strategic Management

Understanding Strategic Management

by Anthony Henry

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Overview

Understanding Strategic Management

Building upon the strengths of the first edition, Understanding Strategic Management, Second Edition, features an exceptionally clear writing style that conveys complex information in a clear manner. It also retains the previous edition's use of analysis; relevant, up-to-date case material; and coverage of various perspectives in the field. Numerous real-life examples help to illustrate the core concepts and theory underlying strategic management. With an emphasis on providing students with essential analytical tools, this edition links the text more closely to the Companion Website. The website hosts additional quantitative material, which is signposted throughout the text.

Product Details

ISBN-13: 9780199288304
Publisher: Oxford University Press, USA
Publication date: 02/03/2008
Pages: 384
Product dimensions: 9.60(w) x 7.40(h) x 1.10(d)

About the Author

Anthony Henry is Senior Lecturer in Strategic Management at University of Central England Business School, where he is module leader for the Strategic Management module. Prior to joining higher education Tony worked as an Analyst for HSBC in London.

Table of Contents

Part One: What is Strategy?

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