Universal Design: The HUMBLES Method for User-Centred Business

Universal Design: The HUMBLES Method for User-Centred Business

by Francesc Aragall, Jordi Montana

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Product Details

ISBN-13: 9781409459323
Publisher: Ashgate Publishing Ltd
Publication date: 09/28/2012
Sold by: Barnes & Noble
Format: NOOK Book
File size: 5 MB

About the Author

Francesc Aragall is the Founder and President of the Design for All Foundation. The Foundation's main aim is to produce and disseminate information related to Design for All/Universal Design. Francesc started his career as an ergonomist before working in the public sector for ten years. In 2000 he re-entered the commercial sector in the field of engineering, architecture and design with his company ProAsolutions. Jordi Montana is currently the Vice Chancellor of the University of Vic, a professor at ESADE, Faculty of Business Administration, and at the Ramon Llul University, Barcelona. He is also the director of the ESADE Board of Design Management. He holds a PhD in Industrial Engineering (Polytechnic University of Catalonia) and an MBA (ESADE). Apart from teaching, he also acts as a consultant on marketing and design management issues for public and private national and international companies and institutions. He has published several books on marketing and design and is the author of many articles and essays.

Table of Contents

Contents: Executive summary; Part I The Humbles Method: Highlight design for all opportunities; User identification; Monitor interaction; Breakthrough options; Lay out solutions; Efficient communication; Success evaluation. Part II Experiences, Examples and Case Studies: Experiences; Examples of user-focused products and services; Case studies; Index.

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