Unmistakable: Why Only Is Better Than Best

Unmistakable: Why Only Is Better Than Best

by Srinivas Rao

Hardcover

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Overview

Unmistakable: Why Only Is Better Than Best by Srinivas Rao

Stop trying to beat everyone else. True success is playing by your own rules, creating work that no one can replicate. Don’t be the best, be the only.
 
You’re on the conventional path, checking off accomplishments. You might be doing okay by normal standards, but you still feel restless, bored, and limited.
 
Srinivas Rao gets it. As a new business school graduate, Srinivas’s dreams were crushed by a soulless job that demanded only conformity. Sick of struggling to keep his head above water, Srinivas quit his job and took to the waves, pursuing his dream of learning to surf.
 
He also found the freedom to chart his own course. Interviewing more than five hundred creative people on his Unmistakable Creative podcast was the ultimate education. He heard how guests including Seth Godin, Elle Luna, Tim Ferriss, Simon Sinek, and Danielle LaPorte blazed their own trails. Srinivas blends his own story with theirs to tell you: You can find that courage too. Don’t be just one among many—be the only. Be unmistakable.
 
Trying to be the best will chain you to others’ definition of success. Unmistakable work, on the other hand, could only have been created by one person, so competition is irrelevant. Like Banksy’s art or Tim Burton’s films, unmistakable work needs no signature and has no precedent.
 
Whether you’re a business owner, an artist, or just someone who wants to leave your mark on the world, Unmistakable will inspire you to create your own path and define your own success.

Product Details

ISBN-13: 9781101981702
Publisher: Penguin Publishing Group
Publication date: 08/02/2016
Pages: 224
Sales rank: 1,227,326
Product dimensions: 5.00(w) x 7.20(h) x 0.90(d)

About the Author

Srinivas Rao is the host and founder of the popular podcast, the Unmistakable Creative, where he's interviewed over five hundred creative people. Former guests on the show include Seth Godin, Elle Luna, Tim Ferriss, Gretchen Rubin, Simon Sinek, Adam Grant, and Danielle LaPorte. His self-published book The Art of Being Unmistakable was a Wall Street Journal bestseller.

Read an Excerpt

Even though I've lived in California since 1993, I needed fifteen years and, ironically, to leave the country before I finally started to surf.
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Excerpted from "Unmistakable"
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Copyright © 2016 Srinivas Rao.
Excerpted by permission of Penguin Publishing Group.
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