Unveiling Fashion: Business, Culture, and Identity in the Most Glamorous Industry

Unveiling Fashion: Business, Culture, and Identity in the Most Glamorous Industry

by F. Godart

Paperback(1st ed. 2012)

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Product Details

ISBN-13: 9781349347452
Publisher: Palgrave Macmillan UK
Publication date: 03/27/2012
Series: INSEAD Business Press
Edition description: 1st ed. 2012
Pages: 208
Product dimensions: 6.10(w) x 9.25(h) x (d)

About the Author

Frédéric Godart is an Assistant Professor of Organisational Behaviour at INSEAD, in Fontainebleau, France. Prior to joining INSEAD as a full-time tenure-track faculty, he spent two years there as a post-doctoral research and teaching fellow focusing on creative industries and social networks. An alumnus of Cambridge University (Trinity College), he holds a PhD in sociology from Columbia University in the City of New York. He also regularly collaborates with the Institut Français de la Mode (French Fashion Institute) in Paris and has written several articles, books, and book chapters on creativity, fashion, and luxury.

Table of Contents

Introduction Affirmation: Fashion as a Bridge between Individuals and Society Convergence: The Centralization of Trends Autonomy: The Emergence of Styles and their Dynamics Personalization: Fashion as Craft and Profession Symbolization: The Power of Brands Imperialization: The Empire(s) of Fashion

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