The Upside of Turbulence is an enlightening look at the inherent paradox of how to strategize and plan in a turbulent business world where the only thing that doesn’t change is change itself. In this book, based on a decade of research, historical case studies, and intensive work with established enterprises and start-ups, Donald Sull, named an “up and coming thinker” by the Financial Times, lays out the fundamental logic of opportunity and provides a series of practical steps to translate insight into action.
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About the Author
Donald Sull is a professor of strategy and the faculty director of executive education at the London Business School. He received his bachelor's, master's, and doctorate degrees from Harvard University, where he taught entrepreneurship. Prior to his academic career, professor Sull worked as a consultant with McKinsey & Company and as a management investor with a leveraged buyout firm. He blogs for the Financial Times (www.blogs.ft.com/donsullblog).
What People are Saying About This
“It is a “must read” for all those that wish to understand the dynamics of managing through turbulence in order to capture the opportunities and limit the threats.”
“Like the agile organizations he describes in The Upside of Turbulence, Donald Sull leaps deftly among ideas and examples... Will help senior executives act and succeed in a world where the future is always foggy, plans are inherently unreliable, and opportunities and threats come seemingly out of nowhere.”
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