45 Minutes Startup Series
There is no question about YouTube being one of the hottest places to earn money on the web right now. Many have been quite successful in milking out huge sums of cash from this search engine and video hosting site. And to be honest, half of them even have no idea how to market anything and have come from different industries and worlds when they started.
Some of those successful people were lazy bums, video game players, hopeless actors, and cheerful guys who have obnoxiously high pitched voices. Their success was mostly backed by luck. That might sound detrimental to them, but it is quite true.
For most of them, luck dried out fast. A few of them failed and disappeared from the face of YouTube after their instant stardom. The ones remaining are the people who knew how to make use of money, work hard, and take advantage of their newfound source of income.
A few of those people are Ray William Johnson, Freddie Wong, Felix Arvid Ulf Kjellberg (PewdiePie), and Shane Dawson. However, as early as now, do not just think of becoming one of them; there are differences that attribute each person.
First of all, your motivations and goals are different from them. You are explicitly looking for money in YouTube while they are just having fun. Second, they were lucky. It does not mean that you will not be lucky, too; but luck is something that you cannot rely on. Third, their path will be completely different from yours.
Of course, it does not mean that you will not become successful at YouTube marketing. Some other guys out there might not be earning as much as those YouTube celebrities, but they are earning sufficient extra income. And besides, you do not need to focus on getting all of your money using YouTube. You can just use it as an additional marketing tool that will serve your business.
So why try YouTube marketing? Aside from Google, YouTube is the next widely used search engine in the world. Almost two thirds of internet users are in YouTube. Most of them spend a day or two every month browsing the website — that is one huge market anybody would love to have control over.
Whether you like it or not, you will use YouTube at some point of your online marketing venture. After all, YouTube is the place to go if you want to post and save videos that you will show to the public market.
This book will help you learn the necessary steps in order to make money in YouTube and make YouTube help you earn more money together with your business online or offline. Keep in mind that you need to learn and master two major steps if you want to become a successful YouTube marketer.
• Step 1: Attract as many people as you can.
• Step 2: Make them give you money.
The following will revolve around those two. Some of the tips and topics here might seem generic, but the fact remains that many fail to do or even remember them – not recognizing how vital they are to achieve success. And it is essential that those things should be stressed out. This book will be split into five parts:
• Initial Planning Stage
• YouTube Marketing Myths
• Standard Procedures in Uploading and Creating YouTube Videos
• Problems that You Need to Avoid when Using YouTube
YouTube Advertising and Monetization.