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Web Sites Built to Last
     

Web Sites Built to Last

by Marc Kramer
 
The people making and sustaining success on the World Wide Web in the new millennium are no-nonsense professionals with cool heads and a sound, reasoned approach. In Websites Built to Last, successful e-businesspeople tell their secrets for success in every industry, from retail gifts to human resources services to entertainment. Successful entrepreneur and

Overview

The people making and sustaining success on the World Wide Web in the new millennium are no-nonsense professionals with cool heads and a sound, reasoned approach. In Websites Built to Last, successful e-businesspeople tell their secrets for success in every industry, from retail gifts to human resources services to entertainment. Successful entrepreneur and consultant Marc Kramer provides all the tools you need to build a Web site that will survive anything the changeable internet climate throws your way.

Websites Built to Last will guide you to:

*Develop a realistic business plan
*Build the best Web site for your needs
*Create an effective marketing plan
*Select the right consultants
*Establish and maintain strategies for long term success

Make no mistake, selling goods and services over the Internet has more profit potential now than ever, for those who know how to serve a population who loves to shop from home-or, using wireless access, on the fly. The technology has never been better, and the Internet has taken hold of our habits and customs . . . even technophobes depend on the Internet!

If there's one book that can make success for the serious-minded e-entrepreneur, this is it.

Marc Kramer is the president of Kramer Communications, which specializes in Internet strategic marketing, sales and communications, business plan development, and project management. Marc is also the CEO of three Internet companies-FreeSpeakers.org, TheArtBiz.com and Bizlaunch.net. He lives in Downingtown, Pennsylvania.

Product Details

ISBN-13:
9781580623735
Publisher:
Adams Media Corporation
Publication date:
09/01/2002
Pages:
288
Product dimensions:
6.06(w) x 9.20(h) x 0.78(d)

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