What's Mine Is Yours: The Rise of Collaborative Consumption by Rachel Botsman, Roo Rogers
“Amidst a thousand tirades against the excesses and waste of consumer society, What’s Mine Is Yours offers us something genuinely new and invigorating: a way out.” —Steven Johnson, author of The Invention of Air and The Ghost Map
A groundbreaking and original book, What’s Mine is Yours articulates for the first time the roots of "collaborative consumption," Rachel Botsman and Roo Roger's timely new coinage for the technology-based peer communities that are transforming the traditional landscape of business, consumerism, and the way we live. Readers captivated by Chris Anderson’s The Long Tail, Van Jones’ The Green Collar Economy or Malcolm Gladwell’s The Tipping Point will be wowed by this landmark contribution to the evolving ecology of commerce and sustainability.
Rachel Botsman writes, consults, and speaks on the power of collaboration and sharing, and on how it can transform the way we live. She received her BFA (with honors) from the University of Oxford and undertook her postgraduate studies at Harvard University. She has consulted with businesses around the world on brand and innovation strategy, and was a former director at the William J. Clinton Foundation. Rachel has lived and worked in the UK, the USA, Asia, and Australia.
Roo Rogers is an entrepreneur and the president of Redscout Ventures, a venture company in New York. He has served as the cofounding partner of OZOlab and the former CEO of OZOcar, and his other endeavors include Drive Thru Pictures, UNITY TV, and Wenite. He received his BA from Columbia College, and his Masters in Economic Development from University College London. He lives in New York City.
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"A convincing, charming and in every sense collaborative account of how the new networks that have disrupted our lives are also likely to alter them, and entirely for our good." -Adam Gopnik, author of Paris to the Moon
What's Mine Is Yours: The Rise of Collaborative Consumption 4.8 out of 5based on
More than 1 year ago
Finding a glimmer of hope in the economic environment is a challenge these days – particularly in the aftermath of the recession. But business writer Rachel Botsman and entrepreneur Roo Rogers make you feel optimistic about the concept of “collaborative consumption” and its potential to alter the way people conduct business – and business relationships. The authors cite many user-friendly marketplaces where consumers share, rent, trade and barter while creating meaningful, human connections. Botsman and Rogers suggest that financial upheaval has paved a pathway to a kinder, more introspective era that will bring out the innate goodness and spirit of cooperation in individuals. Naive or brilliant, you decide. getAbstract recommends this book to marketers interested in how the marketplace is shifting and believes that anyone seeking some positive economic news will enjoy this informative, delightful and uplifting work.
More than 1 year ago
More than 1 year ago
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