This book will feature introductory essays on the cultural importance of soccer, the World Cup, this tournament in particular, and on African soccer, as well as extra essays on North America's participation in the tournament and David Beckham's influence on the American team.
Each of the 32 teams will then get an introductory essay and table, analyzing the team's players, coach, history, flag, foods, and uniform. The tone will be short, sassy, and funny. Each chapter will also provide loads of statistics how the team qualified, World Cup history, starters, information on the upcoming venues, an index, etc. This will be the guide for any soccer fan and those with a cultural interest in sports as well.
The 2006 Cup final attracted 16.9 million television viewers in the USA - triple the audience for 2002 and equal to the World Series and NCAA basketball final. In 2010, the American audience is expected to go well over 20 million - and far higher if somehow the U.S. or Mexico reaches the ultimate game.