Pub. Date:
Oxford University Press, USA
Writing for the Media: In Southern Africa / Edition 3

Writing for the Media: In Southern Africa / Edition 3

by Francois Nel


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Product Details

ISBN-13: 9780195784145
Publisher: Oxford University Press, USA
Publication date: 03/01/2004
Edition description: REV
Pages: 414
Product dimensions: 9.40(w) x 6.70(h) x 1.00(d)

About the Author

Francois Nel is a lecturer at the Cape Technikon and at the University of Lancashire

Table of Contents

1Why the media matters2
What are some of the assumptions made about the mass media?5
What is the role of the media in a democratic society?7
Media freedom and the law10
What does it take to be a responsible journalist?12
From the newsroom: The Baghdad Blogger: 'Salam's story'16
2Inside the newsroom18
Towards a definition of the mass media20
The role of information technology25
Key newsroom staff27
From the newsroom: Jonathan Shapiro on shooting sacred cows29
Categories of news staff writers31
Other departments in the news organisation32
How copy flows through the newsroom34
From the newsroom: A day in the life of an afternoon newspaper40
3Exploring the nature of news44
Towards a definition of news45
Objectivity and truth-telling in journalism53
Categories of news58
From the newsroom: Prof Lizette Rabe on getting gender right62
A definition of news63
From the newsroom: Newshound Denis Beckett on news66
4Reporter's toolbox: a starter kit70
Passion: "Cheque-book enthusiasm"71
Getting to grips with grammar73
5Getting started: the process of reporting and writing news86
A typical day in the life of a newspaper reporter86
The writing process outlined87
The writing process in action96
From the newsroom: Alex Eliseev on getting a big story108
6Identifying story ideas and locating stories110
What is a news story?111
Ideas: developing a topic into a story idea122
Collecting I: reporting information125
Collecting II: locating appropriate information sources to report127
Computer-assisted journalism (CAJ)135
From the newsroom: Paddi Clay on asking questions that get stories140
7Collecting information: interviews142
Preparing for the interview143
Face-to-face interviewing tips147
From the newsroom: From author, lecturer and writing coach Foster Winans152
Telephone interviewing tips153
E-mail interviewing tips155
Guidelines for evaluating sources157
Notetaking tips160
Tips on using quotes and citing sources160
From the newsroom: Tim Modise on being a proud South African164
8Crafting feature stories166
What is a feature story, again?167
From the newsroom: Stephanie Armour on spotting trends170
From the newsroom: Wanja Njuguna Githinji on investigating domestic violence173
Revisiting the story-writing process174
More ways to order your story176
Consider the core qualities of good writing when drafting your story190
Writing that appeals to the senses192
Writing with pace194
Weaving with transitions195
From the newsroom: Mzilikazi wa Afrika199
9Successful freelance writing204
Tips on getting freelance work published205
Tips on thriving as a freelance writer209
Freelance writing in action: a case study210
From the newsroom: Steve Smith on tackling sports journalism222
Coaching writers, polishing stories227
Sub-editing the content231
Crafting headlines238
Crafting captions243
From the newsroom: Mail & Guardian Online editor Matthew Buckland250
11The publicist at work254
The role of the publicist255
Planning publicity258
Publicity tactics264
Tips on writing effective news releases267
Tips on interacting with reporters and editors277
From the publicist's desk: Marcus Brewster282
12Publication planning and design286
Planning a corporate magazine287
Tips on planning a new publication291
Creating a design philosophy294
Using grids296
Using typography298
Using photographs304
The production process317
From the editor's desk: Jennie Fourie on successful corporate publications328
13Ethics and the responsible journalist332
Media law and ethics334
Defining key concepts of ethics342
An African perspective of ethics345
Ethical problems: responsible news gathering349
Ethical news writing360
Responsible photojournalism365
From the editor's desk: Franz Kruger on making ethical decisions374
Appendix A376
Appendix B380
Appendix CStyle Guide383

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