Your Guide to Survey Research Using the SAS System

Your Guide to Survey Research Using the SAS System

by Archer R. Gravely

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Product Details

ISBN-13: 9781580251464
Publisher: SAS Publishing
Publication date: 03/20/1998
Pages: 292
Product dimensions: 7.00(w) x 8.90(h) x 0.70(d)

Table of Contents

Acknowledgmentsvii
Using This Bookix
1Using the SAS System to Apply General Principles of Efficient Survey Research
Introduction1
Overview of SAS Procedures Used in Survey Research5
SAS Functions and Automatic Variables7
2Creating Survey Files
Introduction15
Determining Sample Size15
Simple Random Sampling18
Stratified Random Sampling19
Generating Random Telephone Numbers20
Saving Files22
Using SAS to Read and Write Spreadsheet Files26
Merging Files30
Some Cautions About SAS Merge Operations32
3Conducting Personalized Mail Surveys
Introduction33
Creating ID Numbers33
Name and Address Files34
Survey Letter - Print Merge Operation38
Creating Personalized Envelopes40
Calculating Response Rates42
4Labeling SAS Output
Introduction45
Titles45
Footnotes46
Variable Labels46
Value Labels47
5Data Manipulation
Introduction55
Creating Summated Scales55
Array Processing57
Variable Type Conversions59
Advanced Character Manipulation Techniques63
Reshaping Data - Converting Variables to Observations66
6Analyzing Survey Data
Introduction71
Frequency Distributions and Chi Square Analysis72
Measures of Central Tendency74
Mathematical Trick for Calculating Percentages83
Correlation and Scale Reliability85
Analysis of Group Means88
Multiple Regression98
Graphical Display of Data103
Open-Ended Comments124
7Creating Custom Tables with PROC TABULATE
Introduction129
Elements of Effective Table Design130
Introduction to PROC TABULATE137
PROC TABULATE Basics138
Constructing Table Expressions142
Basic PROC TABULATE Examples151
Controlling the Appearance of PROC TABULATE Output156
Specifying Denominator Definitions170
Calculating Percentages with Mean Mathematical Trick183
Analyzing Multiple-Response Items185
Ordering Row and Column Headings196
Using PROC TABULATE Supertables203
Automating Longitudinal Survey Tables with the Macro Language207
8Presenting Survey Graphics
Introduction211
Tufte's Principles of Graphical Excellence212
Getting Started with SAS/GRAPH213
Viewing SAS/GRAPH Output214
Customization Techniques216
Histograms228
Plots244
Labeling Data Points with Notes254
Resizing Graphics Output258
Afterword: The Practice of Survey Research: Concluding Remarks261
Appendix AA Beginner's Guide to SAS-L263
Appendix BSAS Resources on the Web265
Glossary267
References271
About the Author273
Index275

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