Your Next Great Stock: How to Screen the Market for Tomorrow's Top Performers

Your Next Great Stock: How to Screen the Market for Tomorrow's Top Performers

by Jack Hough

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Tomorrow's top-performing stocks are giving off clues today. The world's most successful investors don't wait to stumble upon those clues; they find them by searching the entire market in seconds using a process called stock screening. Now, with Your Next Great Stock, author Jack Hough shows you how to use this proven process to locate stocks that are poised to outperform.

Too many investors use a company-by-company approach to stock investing. They collect tips from friends or financial professionals and base buying decisions on anecdotes rather than evidence. That approach rarely works. Your Next Great Stock will show you a better way. You'll size up more stocks in less time and find bargains that other investors haven't yet discovered.

Written in a straightforward and accessible style, Your Next Great Stock outlines a "Sherlock Holmes" approach to investing. It uses the power of stock screening to uncover and interpret important clues as to where a company and its stock may be headed. Along the way, you'll also learn which combinations of clues are most likely to produce winning stocks.

Divided into four parts, Your Next Great Stock:

  • Covers the essential elements of stock investing and screening

  • Examines more than a dozen powerful stock-screening strategies—from the Impatient Value screen to the Follow the Leaders screen—that Hough has "shamelessly stolen" from the world's best financial minds

  • Discusses how to pick the likeliest winners from your stock screen results

  • Reveals where to find today's best stock-screening tools—most are free or inexpensive

  • And much more

Filled with in-depth insights and practical advice, Your Next Great Stock is perfect for both new and experienced investors who refuse to rely on the outdated suggestions of co-workers or brokers when looking to make money in the markets. With this book as your guide, you'll quickly discover how combining a fact-based investing approach with today's screening technology can put you on a real path to profits.

Don't forget to visit to run free online screens based on some of the strategies covered in this book.

Product Details

ISBN-13: 9780470187517
Publisher: Wiley
Publication date: 09/24/2007
Sold by: Barnes & Noble
Format: NOOK Book
Pages: 256
File size: 508 KB

About the Author

Jack Hough writes about stock screening for SmartMoney magazine,, and the Wall Street Journal. Prior to this, Hough spent eight years on Wall Street advising high-net-worth investors. He makes regular television appearances and frequently speaks at events such as The Money Show.

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Table of Contents

Introduction 1


Chapter 1 You Should Own Stocks 9

Chapter 2 You Can Beat the Stock Market 17

Chapter 3 If Stock Picking Strategies Work, Why Haven’t They Been Used Up? 35

Chapter 4 Stock Screening Is the Best Way to Find Great Stocks 47

Chapter 5 The Rewards Outweigh the Risks 65

Chapter 6 Telling Great Screening Strategies from Not-So-Great Ones 71


Chapter 7 How to Use a Screening Tool 83

Chapter 8 The Screeners 91

Chapter 9 Where the Numbers Come From 101

Chapter 10 Things You Can Screen For 117


Chapter 11 How to Use the Strategies 145

Chapter 12 The Buy High, Sell Higher Screen 151

Chapter 13 The Impatient Value Screen 157

Chapter 14 The Surprise, Surprise Screen 161

Chapter 15 The Tomorrow’s Breakthrough Screen 167

Chapter 16 The New Dogs Screen 173

Chapter 17 The Bold Is Beautiful Screen 181

Chapter 18 The Rising Expectations Screen 189

Chapter 19 The Follow the Leaders Screen 193

Chapter 20 The Accrual to Be Kind Screen 199

Chapter 21 The Sales on Sale Screen 207

Chapter 22 The Combination Platter Screen 211

Chapter 23 Guru Screens 215


Chapter 24 Which Screen Survivors to Buy 225

Chapter 25 When to Sell 235

Index 239

What People are Saying About This

From the Publisher

"Your Next Great Stock makes a clear and persuasive case for a systematic investment strategy. Though simply written, both amateurs and professionals can profit greatly from the wisdom revealed in its pages."—Joel Greenblatt, author, The Little Book That Beats the Market

"Jack Hough has written a thoughtful and disciplined book about picking stocks. In an age where most people look for the quick buck, his commonsense approach will outlive bull and bear markets alike."—Jonathan Hoenig, Portfolio Manager, Capitalistpig Hedge Fund LLC and Fox News personality

"Hough has put together an easy read that's actually fun. Most of the book focuses on why stock screening works, while the last half of the book helps the reader put together some stock screens of their own."—

"The book covers some fairly challenging concepts, but it doesn't read like a dry academic study. That's a testament not just to Mr. Hough's knack for explaining arcane financial concepts in everyday language, but also to his sense of humour; it's not often that you find an investing author who spent year doing standup comedy in New York."—Globe and Mail

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