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Title: Packaging The Presidency: A History and Criticism of Presidential Campaign Advertising, Author: Kathleen Hall Jamieson
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Packaging The Presidency: A…
by Kathleen Hall Jamieson
eBook $13.49 $17.99 Current price is $13.49, Original price is $17.99.
Title: Marketing Multifamily Housing with Integrated Marketing Strategies, Author: Diane Leone
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Marketing Multifamily Housing…
by Diane Leone
eBook $8.49 $9.99 Current price is $8.49, Original price is $9.99.
Title: The Food Service Professionals Guide To: Restaurant Marketing & Advertising for Just a Few Dollars a Day, Author: Amy S Jorgensen
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The Food Service Professionals…
by Amy S Jorgensen
Explore Series
eBook $10.49 $12.95 Current price is $10.49, Original price is $12.95.
Title: Mediating the Human Body: Technology, Communication, and Fashion, Author: Leopoldina Fortunati
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Mediating the Human Body:…
by Leopoldina Fortunati (Editor), James E. Katz (Editor), Raimonda Riccini (Editor)
eBook $38.99 $51.99 Current price is $38.99, Original price is $51.99.
Title: Do Political Campaigns Matter?: Campaign Effects in Elections and Referendums, Author: David M. Farrell
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Do Political Campaigns Matter?…
by David M. Farrell (Editor), Rüdiger Schmitt-Beck (Editor)
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eBook $44.49 $58.99 Current price is $44.49, Original price is $58.99.
Title: Political Campaigning in Referendums: Framing the Referendum Issue, Author: Holli A. Semetko
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Political Campaigning in…
by Holli A. Semetko, Claes H. de Vreese
eBook $44.49 $58.99 Current price is $44.49, Original price is $58.99.
Title: Crossing the River: The Coming of Age of the Internet in Politics and Advocacy, Author: Karen A.B. Jagoda
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Crossing the River: The Coming…
by Karen A.B. Jagoda
eBook $8.99 $9.99 Current price is $8.99, Original price is $9.99.
Title: Lovemarks: the future beyond brands, Author: Kevin Roberts
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Lovemarks: the future beyond…
by Kevin Roberts, A. G. Lafley (Foreword by)
eBook $12.99
Title: ZAG: The #1 Strategy of High-Performance Brands, Author: Marty Neumeier
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ZAG: The #1 Strategy of…
by Marty Neumeier
Explore Series
eBook $23.49 $31.04 Current price is $23.49, Original price is $31.04.
Title: Brand It Yourself: The Fast, Focused Way to Marketplace Magic, Author: Lynn Altman
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Brand It Yourself: The Fast,…
by Lynn Altman
eBook $6.99
Title: The Hidden Persuaders, Author: Vance Packard
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The Hidden Persuaders
by Vance Packard, Mark Crispin Miller (Introduction)
eBook $12.99 $16.95 Current price is $12.99, Original price is $16.95.
Title: Choices and Changes: Interest Groups in the Electoral Process, Author: Michael M. Franz
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Choices and Changes: Interest…
by Michael M. Franz
eBook $21.99 $28.95 Current price is $21.99, Original price is $28.95.
Title: In Defense of Negativity: Attack Ads in Presidential Campaigns, Author: John G. Geer
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In Defense of Negativity:…
by John G. Geer
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eBook $24.99 $32.99 Current price is $24.99, Original price is $32.99.
Title: Marketing Today's Academic Library: A Bold New Approach to Communicating with Students, Author: Brian Mathews
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Marketing Today's Academic…
by Brian Mathews
eBook $28.99 $38.00 Current price is $28.99, Original price is $38.00.
Title: Going Dirty: The Art of Negative Campaigning, Author: David Mark
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Going Dirty: The Art of…
by David Mark
eBook $47.50
Title: Campaign Advertising and American Democracy, Author: Michael M. Franz
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Campaign Advertising and…
by Michael M. Franz, Paul B. Freedman, Kenneth M. Goldstein, Travis N. Ridout
eBook $23.49 $30.95 Current price is $23.49, Original price is $30.95.
Title: Differentiate or Die: Survival in Our Era of Killer Competition, Author: Jack Trout
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Differentiate or Die: Survival…
by Jack Trout, Steve Rivkin
eBook $17.00
Title: The Persuasive Power of Campaign Advertising, Author: Travis N. Ridout
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The Persuasive Power of…
by Travis N. Ridout, Michael M. Franz
eBook $24.49 $27.95 Current price is $24.49, Original price is $27.95.
Title: Brand Sense: Sensory Secrets Behind the Stuff We Buy (Enhanced Edition), Author: Martin Lindstrom
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Brand Sense: Sensory Secrets…
by Martin Lindstrom, Philip Kotler (Foreword by)
eBook $12.99
Title: AdValue, Author: Leslie Butterfield
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AdValue
by Leslie Butterfield (Editor)
eBook $41.49 $54.95 Current price is $41.49, Original price is $54.95.

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