Evaluating Campaign Quality: Can the Electoral Process be Improved?

Evaluating Campaign Quality: Can the Electoral Process be Improved?

by L. Sandy Maisel, Darrell M. West, Brett M. Clifton
     
 

Argues for a different approach to campaign conduct and political discourse in American elections.See more details below

Overview

Argues for a different approach to campaign conduct and political discourse in American elections.

Product Details

ISBN-13:
9780521877299
Publisher:
Cambridge University Press
Publication date:
05/31/2007
Series:
Communication, Society and Politics Series
Pages:
170
Product dimensions:
5.98(w) x 8.98(h) x 0.63(d)

Table of Contents

Preface; 1. Campaign reformers: optimists, skeptics, and rejectionists; 2. Dissemination of campaign practices; 3. Impact on campaign conduct; 4. Impact on campaign discourse; 5. Impact on public perceptions; 6. Improving the system; Appendices: A. Data and methodology; B. Public opinion survey; C. Consultant survey; D. Focus group protocol.

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