Advancing U.S. Latino Entrepreneurship: A New National Economic Imperative

Advancing U.S. Latino Entrepreneurship: A New National Economic Imperative

Advancing U.S. Latino Entrepreneurship: A New National Economic Imperative

Advancing U.S. Latino Entrepreneurship: A New National Economic Imperative

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Overview

Advancing U.S. Latino Entrepreneurship examines business formation and success among Latinos by identifying arrangements that enhance entrepreneurship and by understanding the sociopolitical contexts that shape entrepreneurial trajectories. While it is well known that Latinos make up one of the largest and fastest growing populations in the U.S., Latino-owned businesses are now outpacing this population growth and the startup business growth of all other demographic groups in the country.

The institutional arrangements shaping business formation are no level playing field. Minority entrepreneurs face racism and sexism, but structural barriers are not the only obstacles that matter; there are agentic barriers and coethnics present challenges as well as support to each other. Yet minorities engage in business formation, and in doing so, change institutional arrangements by transforming the attitudes of society and the practices of policymakers. The economic future of the country is tied to the prospects of Latinos forming and growing business. The diversity of Latino experience constitutes an economic resource for those interested in forming businesses that appeal to native-born citizens and fellow immigrants alike, ranging from local to national to international markets.

This book makes a substantial contribution to the literature on entrepreneurship and wealth creation by focusing on Latinos, a population vastly understudied on these topics, by describing processes and outcomes for Latino entrepreneurs. Unfairly, the dominant story of Latinos—especially Mexican Americans—is that of dispossession and its consequences. Advancing U.S. Latino Entrepreneurship makes clear the undiminished ambitions of Latinos as well as the transformative relationships among people, their practices, and the political context in which they operate. The reality of Latino entrepreneurs demands new attention and focus.


Product Details

ISBN-13: 9781557539373
Publisher: Purdue University Press
Publication date: 04/15/2020
Pages: 414
Product dimensions: 6.00(w) x 9.00(h) x (d)

About the Author

Marlene Orozco is the lead research analyst with the Stanford Latino Entrepreneurship Initiative (SLEI) and a PhD candidate in sociology. She is trained in both qualitative and quantitative methods of research and is an Institute of Education Sciences fellow in quantitative education policy analysis.

Alfonso Morales is the Vilas Distinguished Achievement Professor at the University of Wisconsin-Madison in the Department of Planning and Landscape Architecture. He is interested in the relationship among thinking, interaction, and social organization. He has authored, edited, or coauthored more than one hundred articles and book chapters and six books.

Michael J. Pisani is a professor of international business at Central Michigan University. His research concerns the intersection of international business and development, with specific interests in entrepreneurship, economic informality, cross-border business, and economic phenomena. He has authored or coauthored more than one hundred articles and book chapters and four books.

Jerry I. Porras is the Lane Professor of Organizational Behavior, Emeritus, at the Stanford Graduate School of Business. He cofounded the Latino Business Action Network (LBAN), a nonprofit focused on promoting the growth of Latino-owned businesses. Subsequently, the Stanford Latino Entrepreneurship Initiative (SLEI), a collaboration between the Stanford Graduate School of Businesses and the LBAN, was created to conduct research on Latino entrepreneurship and offer educational programs to help Latino business owners scale their companies to become very large enterprises. Porras serves as faculty codirector of SLEI.

Read an Excerpt

The health and growth of the U.S. economy increasingly relies on the health and growth of the economic fortunes of the country's Latino population. Latinos are now the second fastest-growing ethnic group (after Asians) and the largest "minority" group in the United States. Latinos are likely to continue to grow in importance given immigration patterns (though these are increasingly unpredictable), the young average age of the Latino population, and the relatively high birth rate among Latinos. Historically, Latinos' role in the economy was heavily concentrated in certain areas such as southern Florida and southern California, but Latinos have become a sizable demographic group throughout most of the country.

So, simply due to its size and growth, the Latino population is a substantial part of our overall economy and is important to businesses, policy makers, and the entire country given the interconnections of the economy. It is worth noting that if American Latinos were their own separate country, they would be the seventh-largest economy in the world with a gross domestic product roughly equal to the 1.3 billion people in India (Schink and Hayes-Bautista 2017).

Table of Contents

Acknowledgments xi

Preface: Latino Entrepreneurs: Challenges and Opportunities Paul Oyer xiii

Part I An Introduction to Latino Entrepreneurship- Historical Perspectives and Data Sources 1

Chapter 1 Introduction: Advancing U.S. Latino Entrepreneurship Marlene Orozco Alfonso Morales Michael J. Pisani Jerry I. Porras 3

Chapter 2 Entrepreneurs from the Beginning: Latino Business and Commerce since the Sixteenth Century Geraldo L. Cadava 15

Chapter 3 Latino Business and Commerce: A Contemporary View Michael J. Pisani Iliana Perez 37

Chapter 4 The Economic Contributions of Latino Entrepreneurs Robert W. Fairlie Zulema Valdez Jody Agius Vallejo 59

Chapter 5 The State of Latino Entrepreneurship: SLEI Research and Findings Marlene Orozco Iliana Perez 77

Part II Macro Perspectives: A Regional Approach 99

Chapter 6 Latino Farm Entrepreneurship in Rural America Barbara Robles Alfonso Morales Michael J. Pisani 101

Chapter 7 Shaping Success: Exploring the Evolution of Latino Businesses in Three Major U.S. Counties Edna Ledesma Cristina Cruz 135

Chapter 8 Mexican American Founder Narratives at High-Growth Firms on the South Texas-Mexican Border John Sargent Linda Matthews 167

Part III Micro Perspectives: Individual and Group-Level Analysis 197

Chapter 9 Social Network Utilization among Latino-Owned Business Elsie L. Echeverri-Carroll Marie T. Mora 199

Chapter 10 Acculturation and Latino-Owned Business Success: Patterns and Connections Michael J. Pisani Joseph M. Guzman 231

Chapter 11 The Business of Language: Latino Entrepreneurs, Language Use, and Firm Performance Alberto Dávila Michael J. Pisani Gerardo Miranda 257

Chapter 12 How Can Entrepreneurship Serve as a Pathway to Reduce Income Inequality among Hispanic Women? Ruth E. Zambrana Leticia C. Lara Pea Stotzer Kathleen Stewart 289

Part IV Practice and Policy 315

Chapter 13 SLEI-Education Scaling Program: A Business Program of "National Economic Imperative" Marlene Orozco 317

Chapter 14 The G.R.E.A.T. Gacela Theory: Increasing Capital and Conditions for Success for High-Potential Latino Entrepreneurs Capable of Transforming Our Economy and Our Country Monika Mantilla 347

Conclusion: A New National Economic Imperative Marlene Orozco Alfonso Morales Michael J. Pisani Jerry I. Porras 377

About the Contributors 385

Index 387

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