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Title: Marketing Technology: Integrating Martech for Transformational Marketing, Author: Ediz Edip Akçay Pre-Order Now
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by Ediz Edip Akçay
Paperback $59.00
Title: Data-Driven Marketing Strategy: How to apply data to achieve measurable results, Author: Kamila Miller Pre-Order Now
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by Kamila Miller
Paperback $52.00
Title: Fashion Marketing: Strategies and Innovative Practices for Brand Positioning, Author: Jo Wiltshire Pre-Order Now
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Fashion Marketing: Strategies…
by Jo Wiltshire, Catrin Cousins
Paperback $52.00
Title: Digital Marketing in Practice: Design, Implement and Measure Effective Campaigns, Author: Hanne Knight Pre-Order Now
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by Hanne Knight, Lizette Vorster
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Title: Retail Marketing: Contemporary Approaches to Retailing in the Digital and Experience Economy, Author: Sarah Montano Pre-Order Now
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Retail Marketing: Contemporary…
by Sarah Montano
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Title: Online-Marketing-Management: Grundlagen und aktuelles Know-how für Studium und Beruf, Author: Frank Lampe Pre-Order Now
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by Frank Lampe
Paperback $74.99
Title: MarTech, KI und Automatisierung: Die Zukunft des Marketings: Marketingtechnologie verstehen, anwenden und skalieren, Author: Andreas Fuchs Pre-Order Now
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MarTech, KI und…
by Andreas Fuchs
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Title: PsyConversion®: Die Psychologie von Entscheidungen - 131 Behavior Patterns verstehen und erfolgreich im digitalen Vertrieb nutzen, Author: Philipp Spreer Pre-Order Now
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PsyConversion®: Die…
by Philipp Spreer
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Title: E-Business. Generative Artificial Intelligence and Management Transformation: 24th Wuhan International Conference on E-business, WHICEB 2025, Guangzhou, China, June 6-8, 2025, Proceedings, Part III, Author: Yiliu Paul Tu Pre-Order Now
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E-Business. Generative…
by Yiliu Paul Tu (Editor), Maomao Chi (Editor)
#551 in Series
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Title: Influencer Marketing: Building Brand Communities and Engagement, Author: Joyce Costello
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Influencer Marketing: Building…
by Joyce Costello (Editor), Sevil Yesiloglu (Editor)
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Title: Strategic Blueprints for AI-Driven Marketing in the Digital Era, Author: Rhytheema Dulloo
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by Rhytheema Dulloo (Editor), Anand Kurian (Editor), Minja Bolesnikov (Editor)
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Title: Digital Marketing: Strategy, Planning & Disruption, Author: Annmarie Hanlon
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Digital Marketing: Strategy,…
by Annmarie Hanlon
Paperback $151.00
Title: Keyword-Design in der Suchmaschinenwerbung: Konzeptionelle Grundlagen und empirische Untersuchungen im Online-Handel, Author: Nadine Ampler
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by Nadine Ampler
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Title: Dropshipping Expansion von Indien in die Vereinigten Staaten von Amerika: Schlüsselfaktoren für den Erfolg und die Bedeutung von Nachhaltigkeitsbemühungen, Author: Amnider Singh Kainth
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by Amnider Singh Kainth
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Title: The Routledge Handbook of Digital Sport Management, Author: Michael L. Naraine
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by Michael L. Naraine (Editor), Ted Hayduk III (Editor), Jason P. Doyle (Editor)
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Title: Contemporary Issues in Social Media Marketing, Author: Subir Bandyopadhyay
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Contemporary Issues in Social…
by Subir Bandyopadhyay (Editor), Bikramjit Rishi (Editor)
Paperback $64.99
Title: Digital Economy. Emerging Technologies and Business Innovation: 9th International Conference on Digital Economy, ICDEc 2024, Rabat, Morocco, May 9-11, 2024, Proceedings, Part I, Author: Mohamed Anis Bach Tobji
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Digital Economy. Emerging…
by Mohamed Anis Bach Tobji (Editor), Rim Jallouli (Editor), Hicham Sadok (Editor), Kaltoum Lajfari (Editor), Driss Mafamane (Editor)
#530 in Series
Paperback $139.99
Title: Generative AI in e-Business: 22nd Workshop on e-Business, WeB 2023, Hyderabad, India, December 9, 2023, Revised Selected Papers, Author: Abhishek Kathuria
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Generative AI in e-Business:…
by Abhishek Kathuria (Editor), Prasanna P. Karhade (Editor), Bin Zhu (Editor), Ria Sonpatki (Editor)
#525 in Series
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Title: Secure and Smart Internet of Things (IoT): Using Blockchain and AI, Author: Ahmed Banafa
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by Ahmed Banafa
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Title: The Age of Decentralization: How Web3 and Related Technologies will change Industries and our Lives, Author: Sam Ghosh
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by Sam Ghosh, Subhasis Gorai
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