Table of Contents

Chapter 1 Create Loyal Clients and Watch Your Profits Grow: How a Book Fosters Dedication and Passion-and Turns Clients into Fans 15

Chapter 2 Be the Company Your Prospects Go to First: Increase Your Visibility, Credibility, and Clout with a Book 23

Chapter 3 An Easy Way to Get New Customers Who Are Five Times More Valuable to Your Business: Increase the Quantity and Quality of Referrals to Your Company with a Book 31

Chapter 4 Could You Use an Extra $1,000 Every Month?: How to Create Passive Income Streams with a Book 39

Chapter 5 Get the Media Coverage and Free Publicity You've Dreamed of How to Use Your Book to Become a Darling of the Media 49

Chapter 6 Can One Lead Result in Over $150,000 in New Business?: How a Book Makes it Easier to Attract New Customers and Increase Revenues 57

Chapter 7 How to Leverage Your Marketing Dollars: Use a Book to Reach More Prospects and Get a Better Rate of Return 65

Chapter 8 How to Harness Celebrity Power to Build Your Business: From National TV to Local Radio-Be a Celebrity with Your Book 73

Chapter 9 Find Prospects Who Are Ready to Buy Without Salespeople: How to Use Your Book to Pre-sell Prospects and Gain New Customers 79

Chapter 10 Are You Reaching Your Target Audience?: How to Cut Through the Noise and Influence Your Prospects 87

Chapter 11 Your Vehicle to Create an Impact While Increasing Your Income: Parlay Your Message into Business Success 95

Chapter 12 The Secret to Creating a Strong, Revenue Generating Company: Achieve Business Victory by Motivating Employees and Customers 101

Chapter 13 Be on Par with Industry Giants: How to Level the Playing Field and Rise Above the Competition 107

Chapter 14 Have Plenty of Money to Do: What You Want to Do Achieve Success in Business, Philanthropy, or Both, with a Book 117

Chapter 15 What Legacy Will You Leave?: How to Make a Lasting Impact Through Your Book 125

Chapter 16 An Easier Way to Create New Connections and Revenue Streams: Use Your Book to Find Business Partners, Joint Ventures, and New Opportunities 131

Chapter 17 Everything You Need on a Business Card and More: Give Prospects Your Contact Information and Unique Selling Proposition with Your Book 139

Chapter 18 Motivated Customers Who Buy and Reduced Competition: How to Create a Brand that People Recognize and Value 147

Chapter 19 Create Your Own Money Printing Machine: Use a Book to Acquire Leads and Build Your List 155

Chapter 20 Secrets of Highly Paid Speakers: How to Be In Demand, Command Higher Fees, and Enjoy Motivated Audiences 163

Chapter 21 The Secret to Creating Multiple Revenue Streams in Your Business: How to Generate New Business with a Book 173

Chapter 22 How to Write a Book-Quickly and Easily-On a Businessperson's Schedule: You Can Be a Published Author Even if You're Not a "Born Writer" 181

About the Author Adam Witty 195

Resources: Register Your Book 197