Straight Talk: Written Communication for Career Success / Edition 1

Straight Talk: Written Communication for Career Success / Edition 1

ISBN-10:
0415801966
ISBN-13:
9780415801966
Pub. Date:
11/10/2010
Publisher:
Taylor & Francis
ISBN-10:
0415801966
ISBN-13:
9780415801966
Pub. Date:
11/10/2010
Publisher:
Taylor & Francis
Straight Talk: Written Communication for Career Success / Edition 1

Straight Talk: Written Communication for Career Success / Edition 1

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Overview

Straight Talk: Written Communication for Career Success is a fresh new approach that gives tools needed to communicate with confidence. This text provides a thorough overview and hands-on practice in the written communication skills essential for life and work success. Whether writing person to person, or to a group, plenty of practical applications give hands on experience in: practicing effective writing, handling professional memos, participating in teams, and gaining confidence in delivering formal and informal professional documents. This book also helps students prepare for competitive events and includes a 5-Step Strategic Communication tactic which students can immediately apply and practice.


Product Details

ISBN-13: 9780415801966
Publisher: Taylor & Francis
Publication date: 11/10/2010
Edition description: New Edition
Pages: 256
Product dimensions: 6.00(w) x 8.90(h) x 0.60(d)

About the Author

Paul R. Timm Is Professor of Organizational Leadership and Strategy at Brigham Young University

Sherron Bienvenu, Ph.D. Has taught for 22 years at Emory University’s Goizueta School of Business in Atlanta. In addition, she has been a visiting professor of Management Communication in the International MBA Program at the Helsinki School of Economics (Finland).

Table of Contents

About the Authors vii

1 Introduction to Straight Talk Writing 1

2 Define Context Before Writing 30

3 Consider Your Media, Source, and Timing Options 60

4 Select and Organize Your Message Content 86

5 Enhance Your Writing With Graphic Elements 124

6 Delivering Effective Workplace Writing 148

7 Evaluate Feedback for Continued Success 176

Reference Tool for Straight Talk Writing 194

Notes 233

Index 235

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