Straight and Level: Practical Airline Economics / Edition 3

by Stephen Holloway

Overview

A central feature of this text, which will be useful in graduate courses as well as for specialists in the field, is the use of a customer-oriented strategic framework within which the industry economics are described. The second edition has expanded treatment of how economic fundamentals described in early chapters tie in to this strategic approach and to performance outcomes. Holloway, an industry consultant trained at the London School of Economics, considers the following topics: traffic, yield, output, unit costs, network management design and scheduling, fleet and revenue management, and operating performance. Annotation ©2003 Book News, Inc., Portland, OR

Product Details

ISBN-13:	9780754672562
Publisher:	Taylor & Francis
Publication date:	09/28/2008
Edition description:	3rd ed.
Pages:	616
Product dimensions:	6.90(w) x 9.60(h) x 1.70(d)

About the Author

Steve Holloway is a former investment banker who has worked as an independent consultant since the early 1990s. He was educated at the London School of Economics, the University of Southern California, and Cranfield. As well as vocational qualifications in the financial services and travel industries, Steve holds advanced degrees in systems management and air transport management.

Table of Contents

1: Strategic Context; 1: Strategic Context; 2: Operating Performance Drivers; 2: Traffic; 3: Yield; 4: Output; 5: Unit Cost; 3: Capacity Management; 6: Network Management: Design; 7: Network Management: Scheduling; 8: Fleet Management; 9: Revenue Management; 4: Operating Performance; 10: Strategy, Economics, and Operating Performance

Editorial Reviews

Intended for airline industry managers, manufacturing companies supplying the airline industry, and those in financial institutions, this volume uses a model to explore linkages between the fundamentals of airline economics and the volatility of industry results at the operating level. The volume's four parts look at the factors which drive operating profit and loss: output, unit cost, traffic, and yield. Throughout, the author presents ways in which market liberalization and deregulation provide opportunities for airline executives to more actively manage the four elements in the model. Annotation c. by Book News, Inc., Portland, Or.

Booknews

'Straight and Level tells us where the industry is at, and then it goes into the nuts and bolts. The book is practical and extremely useful for anyone wanting to understand where the industry is and why - and where it could go. A real contribution to the airline industry!' Rodger Robertson, UNSW Aviation, Australia 'Straight and Level: Practical Airline Economics goes beyond being a textbook to being a clear-cut industry manual with relevant and up-to-date examples, allowing readers to understand in real-time the framework of a complex and unique industry. For students at all levels, this book will become a foundation of knowledge and a trusted resource, and one which will never gather dust!' Bryson P. Monteleone,Tailwind Capital, Arlington, Virginia, USA

From the Publisher