A Degree in a Book: Marketing
This highly-visual guide covers everything you can learn in a Marketing degree. Packed with informative diagrams, pull-out features and profiles of successful marketing professionals, the book reveals how marketing needs to be not only creative but also informed by everything from commercial law and corporate finance to the global economy. Perfect for both students and those wishing to know how good, effective marketing can play a part in their own business.
1144843827
A Degree in a Book: Marketing
This highly-visual guide covers everything you can learn in a Marketing degree. Packed with informative diagrams, pull-out features and profiles of successful marketing professionals, the book reveals how marketing needs to be not only creative but also informed by everything from commercial law and corporate finance to the global economy. Perfect for both students and those wishing to know how good, effective marketing can play a part in their own business.
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A Degree in a Book: Marketing

A Degree in a Book: Marketing

by John Jessup with Joel Jessup
A Degree in a Book: Marketing

A Degree in a Book: Marketing

by John Jessup with Joel Jessup

Overview

This highly-visual guide covers everything you can learn in a Marketing degree. Packed with informative diagrams, pull-out features and profiles of successful marketing professionals, the book reveals how marketing needs to be not only creative but also informed by everything from commercial law and corporate finance to the global economy. Perfect for both students and those wishing to know how good, effective marketing can play a part in their own business.

Product Details

ISBN-13: 9781398846524
Publisher: Arcturus Publishing Ltd.
Publication date: 07/01/2024
Pages: 256
Product dimensions: 8.60(w) x 9.90(h) x 0.90(d)
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