Alternative ABCs (Chunky Edition)

by Dave Parmley, 13THFLOORDESIGN (Designed by), Eric Ruffing

Overview

An alternative ABC board book for hipster, urban parents and their cool little youngsters.

Borrowing aesthetics from street, skate, and music subcultures, custom design and typography beautifully spell out this unique alphabet. From Calligraffiti to Pin-Striping, and from Goth to punk, this little book crosses multiple genres. Graphically bold and colorful, ALTERNATIVE ABCs is a great new addition to our growing line of ABC books. 

Product Details

ISBN-13:	9781934429396
Publisher:	AMMO Books, LLC
Publication date:	06/01/2010
Pages:	58
Product dimensions:	6.00(w) x 6.00(h) x 1.20(d)
Age Range:	2 Years

About the Author

Southern California-based designers Dave Parmley and Eric Ruffing of 13THFLOOR have been creating cutting edge graphics and logos for the entertainment and action sports industries for more than 20 years. With early roots in Santa Cruz creating iconic surf graphics, these influential designers have developed an identifiable aesthetic that still resonates today with youth and alternative cultures.

Editorial Reviews

Parmley and Ruffing, the team behind graphic design firm 13th Floor, offer an alphabet board book that screams punk rock, not primer. The tone is set from the first page. “A is for axe,” and the word is rendered in a font ready for a Megadeth album, above an electric guitar with hellfire and amps in the background. Yet despite hardcore entries like camo, graffiti, and mohawk, the book has a kinder, Berkeley-style alternative streak, too--Earth Day, unity, and yoga, to name a few. Ages 2–up. (Aug.)

Publishers Weekly

"Kids will think the ABCs are super cool after seeing these graffiti-inspired designs. 'L' is for lowrider (and LOL!)." —Parenting Magazine

"This totally sick board book is ready made for rock star parents and their cool little future guitarists and skateboarders. B is for Bear? No way. It's for Boombox. M is for Mohawk, I is for Ink, and S is for Skull." —Cool Mom Picks

From the Publisher