Behavioral Operations Management
Behavioral Operations Management stems from a long observed gap in operations management on our understanding of human behavior and the emergence of a set of methods that promise the potential of being able to address such behavioral issues. The recent emergence of a set of methods and structured areas of study allow us to analyze behavioral issues within the OM paradigm. The potential of Behavioral Operations Management is a continuation of using rigorous mathematical theory and scientific experimental methods to study a set of phenomena previously unable to be modeled. Behavioral Operations Management starts with a short overview of the field of operations management. The authors define Behavioral OM and overview a number of important relevant behavioral issues including their applications in the existing OM work. Finally, the authors propose new directions for research on these topics.
1009115158
Behavioral Operations Management
Behavioral Operations Management stems from a long observed gap in operations management on our understanding of human behavior and the emergence of a set of methods that promise the potential of being able to address such behavioral issues. The recent emergence of a set of methods and structured areas of study allow us to analyze behavioral issues within the OM paradigm. The potential of Behavioral Operations Management is a continuation of using rigorous mathematical theory and scientific experimental methods to study a set of phenomena previously unable to be modeled. Behavioral Operations Management starts with a short overview of the field of operations management. The authors define Behavioral OM and overview a number of important relevant behavioral issues including their applications in the existing OM work. Finally, the authors propose new directions for research on these topics.
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Behavioral Operations Management

Behavioral Operations Management

by Christoph H Loch, Yaozhong Wu
Behavioral Operations Management

Behavioral Operations Management

by Christoph H Loch, Yaozhong Wu

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Overview

Behavioral Operations Management stems from a long observed gap in operations management on our understanding of human behavior and the emergence of a set of methods that promise the potential of being able to address such behavioral issues. The recent emergence of a set of methods and structured areas of study allow us to analyze behavioral issues within the OM paradigm. The potential of Behavioral Operations Management is a continuation of using rigorous mathematical theory and scientific experimental methods to study a set of phenomena previously unable to be modeled. Behavioral Operations Management starts with a short overview of the field of operations management. The authors define Behavioral OM and overview a number of important relevant behavioral issues including their applications in the existing OM work. Finally, the authors propose new directions for research on these topics.

Product Details

ISBN-13: 9781601980946
Publisher: Now Publishers
Publication date: 12/11/2007
Series: Foundations and Trends(r) in Technology, Information and Ope , #2
Pages: 128
Product dimensions: 6.14(w) x 9.21(h) x 0.27(d)

Table of Contents

Introduction. Individual Decision Making Biases. Social Preferences. Further Research Avenues: Behavioral OM Models of Culture. References.
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