Beyond Entrepreneurship: Turning Your Business into an Enduring Great Company
“This is a hands-on guide to making your company a compelling marketplace force.”—Industry Week
Every great company, no matter how large or small, has as its core a compelling vision. Beyond Entrepreneurship explains step by step how any firm can develop this vision and achieve enduring greatness. It provides a complete blueprint for steering your company to success.
Packed with real-world examples of firms that have grown and attained corporate greatness—including Nike, L.L. Bean, Mrs. Fields’ Cookies, Sony, and FedEx—this inspirational yet practical book . . .
· Covers in depth the five key elements common to all great enduring companies
· Shows how to lay a foundation for greatness while a company is still small and adaptable . . . how to set values, purpose, and mission, and instill them into the very roots of your organization
· Demonstrates how to develop the most effective leadership style for your specific situation
· Shows how to translate vision into effective day-to-day business tactics –and how to foster consistent tactical excellence in everything your company does
· Explains how to resolve the critical strategic issues faced by every small and mid-sized firm
· Prevents a set of concepts—and a host of practical techniques—for stimulating creativity and maintaining innovation as the company evolves
“Beyond Entrepreneurship is a blueprint for becoming great.” –Entrepreneur Magazine
"1101074899"
Every great company, no matter how large or small, has as its core a compelling vision. Beyond Entrepreneurship explains step by step how any firm can develop this vision and achieve enduring greatness. It provides a complete blueprint for steering your company to success.
Packed with real-world examples of firms that have grown and attained corporate greatness—including Nike, L.L. Bean, Mrs. Fields’ Cookies, Sony, and FedEx—this inspirational yet practical book . . .
· Covers in depth the five key elements common to all great enduring companies
· Shows how to lay a foundation for greatness while a company is still small and adaptable . . . how to set values, purpose, and mission, and instill them into the very roots of your organization
· Demonstrates how to develop the most effective leadership style for your specific situation
· Shows how to translate vision into effective day-to-day business tactics –and how to foster consistent tactical excellence in everything your company does
· Explains how to resolve the critical strategic issues faced by every small and mid-sized firm
· Prevents a set of concepts—and a host of practical techniques—for stimulating creativity and maintaining innovation as the company evolves
“Beyond Entrepreneurship is a blueprint for becoming great.” –Entrepreneur Magazine
Beyond Entrepreneurship: Turning Your Business into an Enduring Great Company
“This is a hands-on guide to making your company a compelling marketplace force.”—Industry Week
Every great company, no matter how large or small, has as its core a compelling vision. Beyond Entrepreneurship explains step by step how any firm can develop this vision and achieve enduring greatness. It provides a complete blueprint for steering your company to success.
Packed with real-world examples of firms that have grown and attained corporate greatness—including Nike, L.L. Bean, Mrs. Fields’ Cookies, Sony, and FedEx—this inspirational yet practical book . . .
· Covers in depth the five key elements common to all great enduring companies
· Shows how to lay a foundation for greatness while a company is still small and adaptable . . . how to set values, purpose, and mission, and instill them into the very roots of your organization
· Demonstrates how to develop the most effective leadership style for your specific situation
· Shows how to translate vision into effective day-to-day business tactics –and how to foster consistent tactical excellence in everything your company does
· Explains how to resolve the critical strategic issues faced by every small and mid-sized firm
· Prevents a set of concepts—and a host of practical techniques—for stimulating creativity and maintaining innovation as the company evolves
“Beyond Entrepreneurship is a blueprint for becoming great.” –Entrepreneur Magazine
Every great company, no matter how large or small, has as its core a compelling vision. Beyond Entrepreneurship explains step by step how any firm can develop this vision and achieve enduring greatness. It provides a complete blueprint for steering your company to success.
Packed with real-world examples of firms that have grown and attained corporate greatness—including Nike, L.L. Bean, Mrs. Fields’ Cookies, Sony, and FedEx—this inspirational yet practical book . . .
· Covers in depth the five key elements common to all great enduring companies
· Shows how to lay a foundation for greatness while a company is still small and adaptable . . . how to set values, purpose, and mission, and instill them into the very roots of your organization
· Demonstrates how to develop the most effective leadership style for your specific situation
· Shows how to translate vision into effective day-to-day business tactics –and how to foster consistent tactical excellence in everything your company does
· Explains how to resolve the critical strategic issues faced by every small and mid-sized firm
· Prevents a set of concepts—and a host of practical techniques—for stimulating creativity and maintaining innovation as the company evolves
“Beyond Entrepreneurship is a blueprint for becoming great.” –Entrepreneur Magazine
16.0
Out Of Stock
5
1
![Beyond Entrepreneurship: Turning Your Business into an Enduring Great Company](http://img.images-bn.com/static/redesign/srcs/images/grey-box.png?v11.10.4)
Beyond Entrepreneurship: Turning Your Business into an Enduring Great Company
256![Beyond Entrepreneurship: Turning Your Business into an Enduring Great Company](http://img.images-bn.com/static/redesign/srcs/images/grey-box.png?v11.10.4)
Beyond Entrepreneurship: Turning Your Business into an Enduring Great Company
256
16.0
Out Of Stock
Product Details
ISBN-13: | 9780133815269 |
---|---|
Publisher: | Penguin Publishing Group |
Publication date: | 09/21/1995 |
Pages: | 256 |
Product dimensions: | 6.00(w) x 9.00(h) x 0.66(d) |
Age Range: | 18 Years |
About the Author
From the B&N Reads Blog