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Co-creating Videogames

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This book is available as open access through the Bloomsbury Open Access programme and is available on www.bloomsburycollections.com.

Co-creativity has become a significant cultural and economic phenomenon. Media consumers have become media producers. This book offers a rich description and analysis of the emerging participatory, co-creative relationships within the videogames industry. Banks discusses the challenges of incorporating these co-creative relationships into the development proce...