Content Everywhere: Strategy and Structure For Future-Ready Content
Care about content? Better copy isn't enough. As devices and channels multiply—and as users expect to relate, share, and shift information quickly—we need content that can go more places, more easily. Content Everywhere will help you stop creating fixed, single-purpose content and start making it more future-ready, flexible, reusable, manageable, and meaningful wherever it needs to go.
1113124776
Content Everywhere: Strategy and Structure For Future-Ready Content
Care about content? Better copy isn't enough. As devices and channels multiply—and as users expect to relate, share, and shift information quickly—we need content that can go more places, more easily. Content Everywhere will help you stop creating fixed, single-purpose content and start making it more future-ready, flexible, reusable, manageable, and meaningful wherever it needs to go.
44.99
In Stock
5
1
Content Everywhere: Strategy and Structure For Future-Ready Content
240
Content Everywhere: Strategy and Structure For Future-Ready Content
240Paperback(New Edition)
$44.99
44.99
In Stock
Product Details
| ISBN-13: | 9781933820873 |
|---|---|
| Publisher: | Rosenfeld Media |
| Publication date: | 12/12/2012 |
| Edition description: | New Edition |
| Pages: | 240 |
| Product dimensions: | 6.00(w) x 9.00(h) x (d) |
From the B&N Reads Blog