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CX-PRO - Beyond the Basics: Advanced Insights for Customer Experience Professionals

By Karl Sharicz (Editor)
Paperback
$24.99
By Karl Sharicz (Editor)
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IN THIS SECOND CX-PRO BOOK SERIES, following the acclaimed "CX-PRO: A Practical Guide for the New Customer Experience Manager," the selected authors delve deeper into the intricate realm of Customer Experience Management (CXM). In this volume, a group of sixteen diverse voices, each a luminary, unveils a rich tapestry of insights and practices, guiding readers beyond the fundamentals and into the realms of mastery within the CX discipline.

Against the backdrop of a rapidly evolving business ...

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BusinessMarketing & SalesMarketingConsumer Behavior