Exploring Everyday Life: Strategies for Ethnography and Cultural Analysis

Exploring Everyday Life: Strategies for Ethnography and Cultural Analysis

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The numerous tasks and routines that shape our daily existence can seem mundane, even invisible-and yet they play an extremely powerful role in structuring and reproducing society. Exploring Everyday Life casts light on these so-called trivialities, serving as both a guide to the invisible world of the everyday and an instruction manual for first-time explorers.

Ehn, Lofgren, and Wilk demonstrate how to use a broad array of ethnographic tools to discover, map, and document new and unexplored territories and guide readers through the process of cultural analysis. Their concrete examples shed light on how a study or paper assignment can evolve and point to how cultural analysis of everyday life can be practically applied in business, government, and other arenas outside of academia.

Product Details

ISBN-13: 9780759124066
Publisher: Rowman & Littlefield Publishers, Inc.
Publication date: 08/07/2015
Edition description: New Edition
Pages: 162
Product dimensions: 5.90(w) x 8.90(h) x 0.60(d)
Age Range: 18 Years

About the Author

Billy Ehn is professor emeritus of ethnology at Umeå University in Sweden. He is co-author, with Orvar Löfgren, of The Secret World of Doing Nothing. Orvar Löfgren is professor emeritus of ethnology at Lund University in Sweden. His publications include On Holiday: A History of Vacationing. Richard Wilk is Provost’s Professor of Anthropology at Indiana University. His publications include Fast Food/Slow Food and Economies and Cultures (second edition, with Lisa Cliggett.) Richard Wilk and Orvar Löfgren, together with Jessica Chelakis, are co-editors of The Anthropology of Everyday Life, a Rowman & Littlefield series.

Table of Contents

1-Hidden Worlds Finding the tools From idea to finished product The need for a cultural perspective Analytical strategies Structure of the book 2-The importance of small things The first step: getting going The second step: searching for literature The third step: collecting material The fourth step: the analysis The fifth step: writing 3-Making the familiar strange Making a first attempt Looking for entrances To avoid the predictable Choosing methodological entrances New questions and surprising answers Return to the past A life-history perspective The strange home The home as an art installation The importance of details and activities The advantages of limitation 4-Sharing a meal Table manners The hidden world of the dinner table Forming a family meal Power at the table Class and family history Doing mealtime ethnography Meals as models 5-Do you remember Facebook? Exploring media in everyday life Beginning at the end Analog and digital living Media taking place Virtual intimacy Are you there? Follow the Objects 6-Catching a mood Locating the setting Analytical approaches Touring the senses The station as a sensorium Changing moods Describing atmospheres Intimate moods Changing tracks Sensing the World 7-Crafting wood and words Ethnographic writing Making things with words Autoethnographic writing Describing non-verbal experience Do it by feel Writing DIY: three versions Manual Story Analysis Working knowledge The importance of failures Working and Writing 8-Demystifying fieldwork The classic style Making changes to the classic mold The jungle ideal Where is the field now? Organizing information Past, present, future 9-Taking cultural analysis out into the world The surprise effect Open fieldwork What's this thing about culture? A double cultural analysis Learning to communicate Time discipline and teamwork Three ways of surprising a client So what? The critical edge References

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