Flash Cinematic Techniques: Enhancing Animated Shorts and Interactive Storytelling / Edition 1

Flash Cinematic Techniques: Enhancing Animated Shorts and Interactive Storytelling / Edition 1

by Chris Jackson
ISBN-10:
0240812611
ISBN-13:
9780240812618
Pub. Date:
01/25/2010
Publisher:
Taylor & Francis
ISBN-10:
0240812611
ISBN-13:
9780240812618
Pub. Date:
01/25/2010
Publisher:
Taylor & Francis
Flash Cinematic Techniques: Enhancing Animated Shorts and Interactive Storytelling / Edition 1

Flash Cinematic Techniques: Enhancing Animated Shorts and Interactive Storytelling / Edition 1

by Chris Jackson

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Overview

Apply universally accepted cinematic techniques to your Flash projects to improve the storytelling quotient in your entertainment, advertising (branding), and educational media. A defined focus on the concepts and techniques for production from story reels to the final project delivers valuable insights, time-saving practical tips, and hands-on techniques for great visual stories. Extensive illustration, step-by-step instruction, and practical exercises provide a hands-on perspective.
Explore the concepts and principles of visual components used in stories so you are fluent in the use of space, line, color, and movement in communicating emotion and meaning. Apply traditional cinematography techniques into the Flash workspace with virtual camera movements, simulated 3d spaces, lighting techniques, and character animation. Add interactivity using ActionScript to enhance audience participation.

Product Details

ISBN-13: 9780240812618
Publisher: Taylor & Francis
Publication date: 01/25/2010
Pages: 304
Product dimensions: 7.40(w) x 9.60(h) x 0.90(d)

About the Author

Chris Jackson is an author, computer graphics designer, and tenured professor at the Rochester Institute of Technology (RIT). He teaches a variety of graduate-level courses and professional workshops focusing on 2D computer animation, 3D digital imaging, instructional multimedia, and motion graphics. He is a multimedia consultant for Fortune 500 companies and national museums. Chris' professional design work has received over 25 distinguished national and international awards for online communication. He has presented his research and professional work at Adobe MAX, ACM SIGGRAPH, UCDA Design Education Summit, and the Society for Technical Communications (STC). Chris is the author of Flash + After Effects and Flash Cinematic Techniques: Animating and Building Interactive Stories, and co-author of Flash 3D: Animation, Interactivity, and Games.

Table of Contents

Introduction vii

Chapter 1 Show, Don't Tell Me a Story

Anatomy of a Story 2

The Story Structure 4

Make Every Scene Count 6

Show, Don't Tell 8

Find Your Artistic Direction in Flash 12

Chapter 2 Get Into Character

Casting the Characters 18

Shaping Up 20

Adopting Stereotypes 25

Exaggerating Personality 27

Assembling the Cast in Flash 32

Chapter 3 Give Me Space

Defining the Space 60

Showing the Space 68

Illustrating the Space 79

Drawing a Storyboard 85

Building an Animatic in Flash 87

Chapter 4 Direct My Eye

Composing the Space 96

Drawing the Line 99

Being Dominant 106

Having Some Depth 109

Focusing Attention 116

Simulating Depth in Flash 419

Chapter 5 Don't Lose Me

Manipulating Time and Space 128

Understanding Screen Direction 130

Using the 180-Degree Rule 131

Cutting and Continuity 142

Transitioning Scenes 146

Building Transitions in Flash 149

Chapter 6 Move the Camera

Creating New Worlds 160

Panning the Camera 167

Zooming 172

Tracking Camera Movements 174

Parallax Scrolling 178

Simulating Cinematic Effects in Flash 186

Chapter 7 Light My World

Defining the Light 192

Lighting the Scene 196

Setting the Mood 197

Simulating Lighting Effects in Flash 200

Chapter 8 Speak to Me

Recording Audio 220

Lip-Syncing Dialog 223

Mixing Sound Effects 230

Exploring Facial Expressions 235

Posing Your Character 241

Chapter 9 Interact with Me

Interactivity in Flash 246

Controlling Camera Movements 255

Directing the Characters 267

Enhancing a Story Using Action Script 271

Chapter 10 Optimize and Publish

Optimizing Graphics 276

Preloading in Flash 277

Using the Quick Time Exporter 278

Export Action Script-Driven Movies 281

Index 285

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