The Media and Neo-Populism: A Contemporary Comparative Analysis
Mazzoleni, Stewart, Horsfield, and their contributors analyze the two-way relationship of the mass media and the contemporary phenomenon of extreme right wing neo-populist political parties which emerged in the closing years of the 20th century across the world. The success of Jean-Marie Le Pen, leader of the neo-populist Front National, in the first French presidential ballot in April 2002 shows that these extremist parties have strong, if varying, electoral support. Drawn into reporting on the policies and antigovernment critiques of the new parties, the mass communication institutions, especially those engaged in news production, have been challenged by a variety of unconventional but effective political campaign strategies that caused many media professionals considerable challenge.

Taking an approach informed by mass communication theory, this book analyzes eight case studies of the interaction of news media dynamics and neo-populism in Austria, Australia, France, Canada, India, Italy, the United States, and the Latin American region against the background of widespread disenchantment with traditional parties and the complacency and cynicism of popularly elected governments. Insights into media responses reveal how dependent on media coverage the neo-populist parties were and how, in many cases, the media were initially unequal to the confronting ideologies of the new parties. Although the news media exploited the new parties, new parties exploited the news media as well in quite shrewd and original ways. This is an important resource for scholars, students, and other researchers involved with political mass communications and right-wing political organizations.

1112047383
The Media and Neo-Populism: A Contemporary Comparative Analysis
Mazzoleni, Stewart, Horsfield, and their contributors analyze the two-way relationship of the mass media and the contemporary phenomenon of extreme right wing neo-populist political parties which emerged in the closing years of the 20th century across the world. The success of Jean-Marie Le Pen, leader of the neo-populist Front National, in the first French presidential ballot in April 2002 shows that these extremist parties have strong, if varying, electoral support. Drawn into reporting on the policies and antigovernment critiques of the new parties, the mass communication institutions, especially those engaged in news production, have been challenged by a variety of unconventional but effective political campaign strategies that caused many media professionals considerable challenge.

Taking an approach informed by mass communication theory, this book analyzes eight case studies of the interaction of news media dynamics and neo-populism in Austria, Australia, France, Canada, India, Italy, the United States, and the Latin American region against the background of widespread disenchantment with traditional parties and the complacency and cynicism of popularly elected governments. Insights into media responses reveal how dependent on media coverage the neo-populist parties were and how, in many cases, the media were initially unequal to the confronting ideologies of the new parties. Although the news media exploited the new parties, new parties exploited the news media as well in quite shrewd and original ways. This is an important resource for scholars, students, and other researchers involved with political mass communications and right-wing political organizations.

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The Media and Neo-Populism: A Contemporary Comparative Analysis

The Media and Neo-Populism: A Contemporary Comparative Analysis

The Media and Neo-Populism: A Contemporary Comparative Analysis

The Media and Neo-Populism: A Contemporary Comparative Analysis

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Overview

Mazzoleni, Stewart, Horsfield, and their contributors analyze the two-way relationship of the mass media and the contemporary phenomenon of extreme right wing neo-populist political parties which emerged in the closing years of the 20th century across the world. The success of Jean-Marie Le Pen, leader of the neo-populist Front National, in the first French presidential ballot in April 2002 shows that these extremist parties have strong, if varying, electoral support. Drawn into reporting on the policies and antigovernment critiques of the new parties, the mass communication institutions, especially those engaged in news production, have been challenged by a variety of unconventional but effective political campaign strategies that caused many media professionals considerable challenge.

Taking an approach informed by mass communication theory, this book analyzes eight case studies of the interaction of news media dynamics and neo-populism in Austria, Australia, France, Canada, India, Italy, the United States, and the Latin American region against the background of widespread disenchantment with traditional parties and the complacency and cynicism of popularly elected governments. Insights into media responses reveal how dependent on media coverage the neo-populist parties were and how, in many cases, the media were initially unequal to the confronting ideologies of the new parties. Although the news media exploited the new parties, new parties exploited the news media as well in quite shrewd and original ways. This is an important resource for scholars, students, and other researchers involved with political mass communications and right-wing political organizations.


Product Details

ISBN-13: 9780275974923
Publisher: Bloomsbury Academic
Publication date: 02/28/2003
Series: Praeger Series in Political Communication
Edition description: New Edition
Pages: 272
Product dimensions: 6.14(w) x 9.21(h) x 0.62(d)

About the Author

GIANPIETRO MAZZOLENI is Professor of Sociology of Mass Communication and Political Communication at the University of Milan. In addition he is Chair of the EuroMedia Research Group and Vice-chair of the Political Communication Division of the International Communication Association and serves on the editorial boards of The European Jourbanal of Communication and of Political Communication. He is the author of La Comunicazione Politica (1998) and editor of the Italian scholarly jourbanal Communicazione Politica.

JULIANNE STEWART is Lecturer in Mass Communication at the University of Southern Queensland. She has written about television policy in the Pacific Islands and Papua New Guinea and on new communication technologies in rural Queensland.

BRUCE HORSFIELD is Associate Professor in Communication and Media Studies and Director of the Center for Communication Research and Development at the University of Southern Queensland, Australia. He has published widely on mass communication issues.

Table of Contents

Tables and Figures
Acknowledgments
Foreword
The Media and the Growth of Neo-Populism in Contemporary Democracies by Gianpietro Mazzoleni
Striking a Responsive Chord: Mass Media and Right Wing Populism in Austria by Fritz Plasser and Peter A. Ulram
The Media and Neo-populism in France by Guy Birenbaum and Marina Villa
The Northern League and the Italian Media System by Roberto Biorcio
The Bharatiya Janata Party, Ayodhya, and the Rise of Populist Politics in India by John McGuire and Geoffrey Reeves
One Nation and the Australian Media by Bruce Horsfield and Julianne Stewart
More Bad News: News Values and the Uneasy Relationship between the Reform Party and the Media in Canada by Richard W. Jenkins
Ross Perot's Outsider Challenge: New and Old Media in American Presidential Campaigns by Jonathan Laurence
Media Populism: Neo-populism in Latin America by Silvio Waisbord
Conclusion: Power to the Media Managers by Julianne Stewart, Gianpietro Mazzoleni, and Bruce Horsfield
Index
About the Editors and Contributors

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