Premium & Rewards Members Earn Double Stamps Shop Now Ends 7/5Premium & Rewards Members Earn Double Stamps Shop Now Ends 7/5
Add Item to wish listAdd Item to wish list
Read sample

Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die

By Eric Siegel
Paperback
$28.00
By Eric Siegel
1|
Coin

Now through 9/7, Premium & Rewards Members Earn Double Stamps! 10 stamps = $5 reward.

Promotion message icon

Premium Members save an extra 10% and all Members collect stamps to save with Rewards. 10 stamps = $5.

Formats
See All Formats & Editions
In stock
This item is currently out of stock online.
Free standard shipping on orders over $60
Select a store to view item availability.

"Mesmerizing & fascinating..." -The Seattle Post-Intelligencer

"The Freakonomics of big data." -Stein Kretsinger, founding executive of Advertising.com

Award-winning | Used by over 30 universities | Translated into 9 languages

An introduction for everyone. In this rich, fascinating - surprisingly accessible - introduction, leading expert Eric Siegel reveals how predictive analytics (aka machine learning) works, and how it affects everyone every day. Rather than a "how to" for hands-on techi...

Categories