Public Speaking: The Evolving Art

by Stephanie J. Coopman, James Lull

Overview

Employers rank communication skills — not technical knowledge — as the most important qualification they look for when hiring and promoting people in their workforce. Coopman/Lull's PUBLIC SPEAKING: THE EVOLVING ART, 5th edition, helps you acquire the diverse skills you need for making effective classroom and workplace presentations — both in person and online (aka "distance speaking"). The authors' wealth of insight ranges from how to mindfully manage increased speaker anxiety and critically assess the credibility of information sources to expert tips on research, digital literacy and maximizing tools like PowerPoint for in-person and online presentations. Technologically up to date, clearly written and packed with examples from popular culture, sports, politics and quality social media influencers, this book delivers the most engaging and complete public speaking guide available.

Product Details

ISBN-13:	9780357656754
Publisher:	Cengage Learning
Publication date:	03/24/2023
Edition description:	5th ed.
Pages:	420
Product dimensions:	8.43(w) x 10.71(h) x 0.71(d)

About the Author

Stephanie J. Coopman is professor of communication studies at San Jose State University. She served as department chair for five years and chair of the SJSU University Council of Chairs and Directors for three years. A recipient of the SJSU College of Social Sciences Teaching Excellence Award, she has taught public speaking since the start of her career and has conducted numerous professional development sessions on public speaking and communication pedagogy. Dr. Coopman's research interests include experiential learning, team communication, online representations of identity and communication competence. She contributes 20 percent of her royalties from the sale of PUBLIC SPEAKING: THE EVOLVING ART to the Robert R. Zimmermann "Dr. Bob" Scholarship fund for students and the Dr. Robert R. "Dr. Bob" Zimmermann Endowed Teaching Chair Award for faculty at Delta College in University Center, Michigan. She earned her Ph.D. from the University of Kentucky.

James Lull is professor emeritus of communication studies at San Jose State University. He has taught public speaking for more than 25 years and is a recipient of the National Communication Association's Golden Anniversary Monograph Award. An internationally recognized leader in media studies and cultural analysis, Dr. Lull is the author or editor of more than a dozen books, including EVOLUTIONARY COMMUNICATION: AN INTRODUCTION, and many articles published in the top journals in the field. In addition, he is the founder and host of the Evolutionary Communication channel on YouTube. Dr. Lull earned his Ph.D. from the University of Wisconsin-Madison. He holds honorary doctorates and professorships from several universities in Europe and Latin America, where he regularly gives plenary addresses and seminars.

Table of Contents

PART I: GETTING STARTED. 1. The Evolving Art of Public Speaking. 2. Building Your Confidence. 3. Listening. PART II: DEVELOPING AND RESEARCHING YOUR SPEECH. 4. Developing Your Purpose and Topic. 5. Adapting to Your Audience. 6. Researching Your Topic. 7. Supporting Your Ideas. 8. Organizing and Outlining Your Speech. 9. Beginning and Ending Your Speech. PART III: PRESENTING YOURSELF AND YOUR IDEAS. 10. Using Language Effectively. 11. Integrating Presentation Media. 12. Delivering Your Speech. PART IV: SPEAKING SITUATIONS. 13. Informative Speaking. 14. Persuasive Speaking. 15. Understanding Argument. 16. Distance Speaking and Media Appearances. 17. Special Occasion and Group Presentations. Glossary. References. Index.

Editorial Reviews

"[This] is a basic course text that uses technology to enhance and teach traditional public speaking concepts. The technology is almost seamless for both student and teacher. The content is written from an updated cultural perspective which recognizes the changes that are taking place in human communication because of technology."

"If you are looking for a student friendly, theoretically based, and pedagogically sound text for the basic public speaking course, then you'll want to review Public Speaking [the Evolving Art]. Using the concept of video speech buddies, the authors utilize peer teaching, as well as emphasize the relevance of public speaking in the 21st century. The text is reader friendly, acknowledging the impact of technology in the way today's college students think and learn."

From the Publisher