Shaping Text takes a practical and broad approach to typography. It is aimed at design students and graphic designers, and also at those who are concerned with content: writers, editors, and publishers. Showing a wide range of examples from first-rate designers across the world, the book examines why and how typographic designs work well in a given context. Particular attention is given to the team play between the text itself—written language—and the design—the shaping of the text—to form a new, multilevel visual message with a complex content.
Shaping Text takes a practical and broad approach to typography. It is aimed at design students and graphic designers, and also at those who are concerned with content: writers, editors, and publishers. Showing a wide range of examples from first-rate designers across the world, the book examines why and how typographic designs work well in a given context. Particular attention is given to the team play between the text itself—written language—and the design—the shaping of the text—to form a new, multilevel visual message with a complex content.
Shaping Text: Type, Typography and the Reader
176
Shaping Text: Type, Typography and the Reader
176
Product Details
| ISBN-13: | 9789063692230 |
|---|---|
| Publisher: | Laurence King Publishing |
| Publication date: | 05/29/2012 |
| Pages: | 176 |
| Product dimensions: | 8.40(w) x 10.40(h) x 0.50(d) |