- How do leaders communicate?
- Do leaders communicate more by words, or actions?
- Do leaders have unique communication strategies?
- Are leaders moral beings, or impostors?
The book describes how each of these leaders designed a unique style that integrated verbal and non-verbal modes of communication. It argues that leadership style is performed through the cumulative interaction of non-verbal modes – dress, body language, physical possessions, symbols and symbolic actions – with verbal strategies for communicating visions, values and legitimacy.
In order to understand how each of these leaders undertakes a dramatic ‘performance’ of leadership, Jonathan Charteris-Black uses Erving Goffman’s notion of ‘Front’. Noting the inherent similarities between the mutual dependency of actors with audiences and leaders with followers, the book suggests that leaders – like actors – use metaphors and symbols to satisfy followers’ psychological and symbolic needs and that leadership is communicated through impression management, metaphor and media choices.
A fascinating and well executed study, this book will interest students and academics working on leadership, applied linguistics, communication studies and politics.
- How do leaders communicate?
- Do leaders communicate more by words, or actions?
- Do leaders have unique communication strategies?
- Are leaders moral beings, or impostors?
The book describes how each of these leaders designed a unique style that integrated verbal and non-verbal modes of communication. It argues that leadership style is performed through the cumulative interaction of non-verbal modes – dress, body language, physical possessions, symbols and symbolic actions – with verbal strategies for communicating visions, values and legitimacy.
In order to understand how each of these leaders undertakes a dramatic ‘performance’ of leadership, Jonathan Charteris-Black uses Erving Goffman’s notion of ‘Front’. Noting the inherent similarities between the mutual dependency of actors with audiences and leaders with followers, the book suggests that leaders – like actors – use metaphors and symbols to satisfy followers’ psychological and symbolic needs and that leadership is communicated through impression management, metaphor and media choices.
A fascinating and well executed study, this book will interest students and academics working on leadership, applied linguistics, communication studies and politics.
The Communication of Leadership: The Design of Leadership Style
260
The Communication of Leadership: The Design of Leadership Style
260Hardcover(New Edition)
Product Details
| ISBN-13: | 9780415378291 |
|---|---|
| Publisher: | Taylor & Francis |
| Publication date: | 10/23/2006 |
| Series: | Routledge Studies in Linguistics |
| Edition description: | New Edition |
| Pages: | 260 |
| Product dimensions: | 6.12(w) x 9.19(h) x (d) |