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The Disruption Mindset: Why Some Organizations Transform While Others Fail

Hardcover
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Many companies make disruption their goal. They believe that if they develop the right innovation, they will disrupt their markets forever and drive the kind of growth worthy of a magazine cover story. But as bestselling author Charlene Li explains, that’s not how disruption works. Disruption doesn’t create growth; instead, growth creates disruption.

Growth is always hard, and disruptive growth is exponentially harder. It requires companies to make tough decisions in the face of daunting unc...