The Global Business Environment: Sustainability in the Balance

by Janet Morrison

Overview

This text challenges students to think critically about global issues that affect the business environment and provides them with a wealth of pedagogical features that help cement learning. Its coverage includes the economic, political, social, legal, cultural, technological and financial environments.

The book is truly global in coverage, with case studies and examples from all over the world, including Afghanistan, China, Sweden and Thailand. It also has a strong focus on ethics, responsibilities and sustainability and what this means for business organizations. Janet Morrison's writing style makes difficult concepts easy to understand and its clarity makes it suitable for students with English as a second language.

New to this edition:

- The theme of uncertainty in global contexts, examining how best to assess and confront the challenges of uncertainties and risks in the differing dimensions of the business environment
- A chapter on the worldwide pandemic and the global business environment
- Increased coverage of FDI, industrial policy and global communication
- New coverage relating to race relations and decolonising the curriculum
- 10 new cases, making a total of 52 cases, with all other cases fully updated
- A brand new decision-making feature linked to some of the cases studies

Product Details

ISBN-13:	9781350321748
Publisher:	Bloomsbury Academic
Publication date:	04/20/2023
Edition description:	6th ed.
Pages:	656
Product dimensions:	8.55(w) x 10.80(h) x 1.20(d)

About the Author

Janet Morrison was a Senior Lecturer in Strategic and International Management at Sunderland University Business School, UK. She was the author of International Business (2009), Business Ethics (2015), and the five previous editions of The Global Business Environment, all published by Red Globe Press. Her unparalleled contribution to the field of business and the global business environment is recognised by academics and students worldwide.

Table of Contents

Introduction
Part One: Business in the Global Environment
Chapter 1: The Business Enterprise in Focus
Chapter 2: Globalization: Time for reassessment
Part Two: Dimensions of the Business Environment
Chapter 3: Culture and Societies: Identities matter
Chapter 4: The Global Economic Environment: How sustainable are national economies
Chapter 5: The Political Environment: Democracy under threat
Chapter 6: The Legal Environment: International law gains strength
Part Three: Drivers of International Business
Chapter 7: International Trade: A time for uncertainties
Chapter 8: Global Finance and Market Volatility
Chapter 9: Technology and Innovation: Creating sustainable solutions?
Part Four: Global Challenges and Sustainability
Chapter 10: Ecology and Climate Change: The clock is ticking
Chapter 11: Ethics and Social Responsibility: What is the outlook for stakeholders?
Chapter 12: Worldwide Pandemic: All in it together?
Chapter 13: Sustainability in the Balance: the prospects